Partner Marketing Manager

Posted 24 Days Ago
Be an Early Applicant
Palo Alto, CA
In-Office
117K-161K Annually
Mid level
Artificial Intelligence • Machine Learning
The Role
The Partner Marketing Manager will develop and execute marketing strategies with strategic partners, manage co-marketing programs, and track key partner metrics to drive pipeline and visibility.
Summary Generated by Built In

Uniphore is one of the largest B2B AI-native companies—decades-proven, built-for-scale and designed for the enterprise. The company drives business outcomes, across multiple industry verticals, and enables the largest global deployments.  
  
Uniphore infuses AI into every part of the enterprise that impacts the customer. We deliver the only multimodal architecture centered on customers that combines Generative AI, Knowledge AI, Emotion AI, workflow automation and a co-pilot to guide you. We understand better than anyone how to capture voice, video and text and how to analyze all types of data.  
  
As AI becomes more powerful, every part of the enterprise that impacts the customer will be disrupted. We believe the future will run on the connective tissue between people, machines and data: all in the service of creating the most human processes and experiences for customers and employees.   

Job Description:
 

Partner Marketing Manager 

We are looking for a Partner Marketing Manager to lead the strategy and execution of marketing programs with and through our strategic partners. You will develop and execute global partner marketing strategies to build joint pipeline, elevate Uniphore’s visibility within partner ecosystems, and enable field teams. You will be the primary marketing lead for our most strategic alliances, working closely with sales, partner teams, demand generation and product marketing to build co-marketing programs that drive pipeline. 

Key Responsibilities:  

  • Own the partner marketing strategy for a portfolio of global SI, ISV, and GSI partners  

  • Collaborate with Partner leaders to align co-marketing plans with joint business objectives and revenue goals. 

  • Design and execute co-branded marketing programs including digital campaigns, thought leadership, field activations, webinars, joint content, and third-party sponsorships. 

  • Develop joint solution positioning, assets and case studies to support co-sell and enable field teams 

  • Work closely with regional field marketing and sales teams to execute integrated plays that leverage partner reach and influence. 

  • Create and execute campaigns, in partnership with partner team members geared towards partner sellers on the value of partnering 

  • Manage MDF (Market Development Funds) planning and execution, ensuring strong ROI on partner investments. 

  • Collaborate with product marketing, demand generation, and field marketing to ensure partner activities are integrated across channels. 

  • Own, track and report on key partner metrics: influenced pipeline, sourced leads, campaign performance, and partner engagement. 

Qualifications & Experience 

  • 4-5+ years of B2B partner marketing experience, with proven success in working with SIs, ISVs, or GSIs in the tech industry. 

  • Strong understanding of go-to-market models, including co-sell, co-build, and co-market motions as well as writing skills.  

  • Demonstrated ability to create high-impact marketing programs that drive measurable pipeline and brand influence. 

  • Excellent cross-functional collaboration, communication and project management skills across sales, partner teams, demand gen, and product marketing. 

  • Proven success building and scaling co-marketing programs with partners (tech alliances, resellers, GSIs, etc.). 

  • Familiarity with the partners across the contact center, IT or AI space is a strong plus. 


 


Hiring Range:

$117,000 - $160,850 - for Primary Location of USA - CA - Palo Alto

The specific rate will depend on the successful candidate's qualifications and prior experience.

In addition to competitive base pay, this position also includes an annual incentive opportunity based on target achievement,  pre-IPO stock options, benefits including medical, dental, vision, 401(k) with a match, and more, plus generous paid time off, paid holidays, paid day off for your birthday and other paid leave policies to support employees through all phases of life.


Location preference:

USA - CA - Palo Alto

Uniphore is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.
 
For more information on how Uniphore uses AI to unify—and humanize—every enterprise experience, please visit www.uniphore.com.

Top Skills

AI
B2B Marketing
Digital Campaigns
Project Management
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The Company
Bengaluru, Karnataka
465 Employees
Year Founded: 2008

What We Do

Uniphore is the global leader in Conversational Service Automation (CSA), which combines the power of artificial intelligence, automation technology and machine learning. Uniphore is disrupting an outdated customer service model and bridging the gap between humans and machines by focusing on conversations. We make it possible for every voice, on every call, to be truly heard.

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