Partner Marketing, Resale

Reposted 23 Days Ago
2 Locations
Hybrid
130K-175K Annually
Mid level
Hardware • Information Technology • Software
The internet runs the world. We’re rebuilding its infrastructure.
The Role
The Partner Marketing Manager will develop and execute marketing strategies for VAR partners, driving engagement and revenue growth through tailored campaigns and support for partner events.
Summary Generated by Built In

Meter is a channel-first company. Every deal we win goes through a partner and we believe this is a significant lever for growth for Meter.

We recently announced we’re expanding our investment with the launch of our Partner Growth Fund: a $100 million commitment available to qualified partners for partner-sourced opportunities, customer migrations, training, enablement, co-marketing, and development. This is the first installment of what we expect to invest in the channel over the next decade.

We’re looking for an exceptional Partner Marketing Manager to accelerate this momentum, particularly to focus on our resale (VAR) channel. This is a pivotal moment in Meter’s trajectory, and this role will play a central part in building the strategies, programs, and campaigns that scale our presence through partners. Your work will directly influence revenue growth, partner engagement, and awareness in a fast-moving, high-impact environment.

What success looks like

Within your first six months, you will:

  • Become the expert in our VAR partners, deeply understanding their business models, audiences, and go-to-market strategies.

  • Build and execute an end-to-end partner marketing strategy for the VAR program, aligning closely with sales to maximize impact. This strategy will span across national VARs, regional strategic VARs, and traditional 2-tier distributors.

  • Develop and launch tailored marketing plans for each of our strategic VAR partners, driving measurable partner-sourced pipeline growth and optimizing our marketing spend.

  • Take ownership of key partner marketing programs with VAR partners, including events and sales incentives, and deliver measurable impact in driving pipeline through these activities.

  • Support partners at every stage of their journey with Meter: ramping up existing partners, launching new partnerships, and building awareness to recruit new ones.

What your day-to-day will look like

You’ll be the point person for all partner marketing activities, working hand-in-hand with your peers in marketing and partner sales to drive measurable results. On any given day, you might:

  • Collaborate with VAR partners to design and execute strategic marketing plans that align with shared goals.

  • Manage campaigns across multiple marketing channels, including messaging and positioning, content creation, demand generation, events, and more.

  • Support and activate high-visibility partner events, both in-person and virtual.

  • Develop partner-facing collateral, playbooks, and enablement resources to make it easy for partners to sell Meter.

  • Work closely with the partner sales team to integrate marketing activities into larger account plans, ensuring we’re driving maximum impact to and through these partners.

Who you are

This role is for someone who thrives at the intersection of marketing strategy, partner enablement, and hands-on execution. Someone ready to create impact from day one and help define how Meter grows through the channel.

  • Experienced in partner marketing, marketing, partnerships, field events, demand generation, or product marketing.

  • Proven track record of working directly with various types of partners in a B2B context; ideally experience in the resale channel.

  • Skilled at building strong relationships with both internal teams and external partner stakeholders.

  • Highly organized, detail-oriented, and capable of managing multiple projects in parallel.

  • Comfortable operating within ambiguity, with a builder mentality and a focus on solutions.

Why Meter?

The internet runs the world. Every purchase you make, video call you join, it's all packets flowing through networks. But those networks haven’t changed for decades. They’re brittle, complex, and surprisingly hard to set up in an enterprise space.

We started Meter to build better networks. We had to build everything from the ground-up: designing and building our own enterprise hardware, intuitive software, and streamlined operations to deliver great outcomes for our customers. Today, we build and deploy these networks at scale. Ambitious companies and enduring institutions like Bridgewater, Lyft, Reddit, rely on Meter to keep their thousands of employees and locations online and productive.

Our bet with Meter is simple: we will all use the internet more than we do today. We believe we have the definitive networking stack in place to enable business to do so as seamlessly and reliably as any modern utility.

Compensation
  • The estimated base salary for this role is between $130,000 - $175,000.

  • Additionally, this role is eligible to participate in Meter's equity plan.

By applying to this job you acknowledge that you've read and understood Meter's Job Applicant Privacy Notice.

Skills Required

  • Experience in partner marketing
  • Experience in marketing, partnerships, field events, demand generation, or product marketing
  • Proven track record in B2B partnerships, ideally in resale channel
  • Strong relationship-building skills with partners and internal teams
  • Highly organized and capable of managing multiple projects
  • Comfortable operating in ambiguous environments

Meter (meter.com) Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Meter (meter.com) and has not been reviewed or approved by Meter (meter.com).

  • Healthcare Strength Comprehensive medical, dental, vision, disability, life insurance, and mental-health/wellness programs are consistently highlighted. Feedback suggests the breadth of coverage aligns with well‑funded startup norms.
  • Wellbeing & Lifestyle Benefits Free daily meals, snacks and drinks, commuter support, and an onsite chef in the San Francisco office are emphasized. Feedback suggests these in‑office perks meaningfully reduce day‑to‑day friction and costs.
  • Strong & Reliable Incentives Sales compensation structures are portrayed as competitive, with confidence that on‑target earnings are realistically attainable. Feedback suggests quota design and product‑market traction support incentive reliability.

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The Company
HQ: San Francisco, CA
130 Employees
Year Founded: 2015

What We Do

Our bet with Meter is simple: we’ll all use the internet more than we do today. That future depends on networking infrastructure—the invisible plumbing powering every application, space, and data center. But today’s infrastructure is dated and inconsistent, so we’re rebuilding it from the ground up. We design the hardware, write the firmware, build the software, deploy the networks, and run support. It’s a single, integrated networking solution that scales from offices, warehouses, and large campuses to data centers—and today, it’s powering some of the world’s most ambitious organizations.

Why Work With Us

We’re a group of kind and ambitious people who want to do the best work of their career. The work we do across hardware, software, and operations is hard and long-term oriented. We are colleagues who view fast-paced and changing environments as an opportunity—not a bug—and find the agency to move things forward.

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