Job Description
Northern Data Group, is seeking for a dynamic and experienced Partner Marketing Manager to join our team. As a Partner Marketing Manager, you will have the unique opportunity to develop and execute marketing strategies that drive business growth through partnerships. This role involves collaborating with partners to create joint marketing plans, managing co-marketing campaigns, and ensuring effective communication and alignment between partners and internal teams.
YOUR RESPONSIBILITIES:
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Develop and implement a comprehensive partner marketing strategy aligned with business objectives together with the Head of Group Marketing and Director of Partner Business Development.
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Build and maintain strong relationships with partners, acting as the main point of contact for marketing-related activities.
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Understand partner business models, goals, and objectives to create mutually beneficial marketing plans.
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Conduct regular meetings with partners to review performance, share insights, and identify new opportunities.
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Collaborate with partners to develop joint marketing campaigns, including digital marketing, events, webinars, content creation, and more.
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Coordinate with internal teams (such as Product, Sales, and Group Marketing) to ensure alignment and support for partner initiatives.
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Manage the execution of co-marketing campaigns, ensuring they are delivered on time, within budget, and meet the desired objectives.
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Develop marketing materials and assets for partner campaigns, including brochures, case studies, presentations, and digital content.
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Ensure all content is aligned with brand guidelines and effectively communicates the value proposition of the partnership.
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Track and analyze the performance of partner marketing campaigns, using data to measure success and identify areas for improvement.
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Provide regular reports and updates to stakeholders, highlighting key metrics, successes, and learnings.
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Manage the partner marketing budget, ensuring efficient allocation of resources to maximize ROI.
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Monitor and control expenses related to partner marketing activities, ensuring they stay within the allocated budget.
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Plan and execute joint events with partners, including trade shows, conferences, webinars, and other promotional activities.
YOUR QUALIFICATIONS:
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Strong project management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
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Excellent communication and interpersonal skills, with the ability to build and maintain relationships with partners and internal stakeholders.
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Analytical mindset, with the ability to interpret data and make data-driven decisions.
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Creative thinking and problem-solving skills to develop innovative marketing strategies.
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Proficiency in marketing tools and platforms, such as CRM, marketing automation, and analytics software.
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Ability to work independently and as part of a team, with a proactive and self-motivated approach.
With us, you will work towards the future of HPC: from new, sustainable building methods for data centers to cooling concepts to software solutions for accelerated compute.
Your approaches count: In official exchange formats or spontaneously at the coffee machine. At Northern Data, it's the best idea that counts - not the hierarchy. We’re looking forward to getting your inputs!
You make the difference in the company: Unlike in established corporations, at Northern Data you will really help shape things. From implementing new departments, to optimizing processes and culture.
Best-in-class partners: The best work with Northern Data. This means a knowledge and time advantage from which your career and our customers benefit equally.
Green by heart: Sustainability is at the core of Northern Data. With us, you actively work on the carbon neutrality of datacenters worldwide. Beginning with our infrastructure and continuing with the solutions for our clients, we work towards a green future.
Home Office facts: Work with our international and virtual team flexible from home. And of course, your hardware wishes will be fulfilled to make your ideas for next level HPC come true.
What We Do
At Northern Data Group, we believe unlimited High Performance Computing (HPC) will unlock unprecedented opportunities for research and development, business, and ultimately human progress.
We power innovation through market-leading HPC infrastructure, operating across our three business divisions: Taiga Cloud, Ardent Data Centers and Peak Mining.
Our global organization is rapidly becoming a world leader for GPU-based solutions by designing and operating ultra-efficient green HPC infrastructure.
We uniquely combine intelligent and sustainable data centers, cutting-edge hardware and self-developed software for various HPC applications including Generative AI, Machine Learning and Bitcoin Mining.
We operate from large-scale custom data centers and proprietary containerized data centers for ultimate site selection flexibility