Panel Manager - Market Research

The purpose of this role is to build and manage panel/community for market research activities by recruiting, retaining, incentivizing, and liaising with the members of research panels and communities.

Job Description:

We are seeking an organized and detail-oriented Research Panel Manager. The ideal candidate will be responsible for building and managing a panel of participants for our UX research studies. This role involves recruiting, screening, and maintaining a diverse and engaged panel of users to ensure we gather valuable insights to improve our products.

Key Responsibilities:
- Panel Recruitment: Cordinate with suppliers and field recruiters to verify and recruit participants for panel, through various channels.
- Screening and Selection: Review, build, and optimize screening criteria and ensure recruited participants meet the criteria.
- Panel Management: Maintain the database of panel members, ensuring their information is up-to-date and accurate.
- Communication: Regularly communicate with panel members to keep them engaged and informed about upcoming studies.
- Scheduling: Coordinate and schedule participants for research sessions, ensuring a smooth and efficient process.
- Incentive Management: Manage the distribution of incentives to participants in a timely and fair manner.
- Compliance: Ensure all recruitment and research activities comply with relevant privacy and ethical guidelines.
- Collaboration: Work closely with UX researchers and other stakeholders to understand their needs and provide the right participants for their studies.
- Reporting: Track and report on recruitment and panel engagement to inform future strategies. Maintain the panel performance metrics on daily basis.

Qualifications:
- Experience: Proven experience in participant recruitment, panel management, or a related field.
- Skills: Strong project management skills. Excellent communication and interpersonal skills.
- Technical Proficiency: Familiarity with panel database management and scheduling tools.
- Attention to Detail: High level of accuracy and attention to detail in managing participant information.
- Problem-Solving: Ability to troubleshoot and resolve issues related to participant recruitment and scheduling.
- Team Player: Ability to work collaboratively with cross-functional teams.

Note:
- 5+ years experience in related field.
- End-to-End panel management experience.
- Familiarity in managing Global, NA, EU, and IN based panels.
- Experience working with US based clients.
- Familiarity with UX research and methodologies.
- Open to support GMT/EST shift.

Location:

Mumbai

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent