Paid Social Regional Lead, North America

Posted 9 Days Ago
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Round Rock, TX
In-Office
188K-243K Annually
Expert/Leader
Cloud • Hardware • Information Technology • Internet of Things • Software • Business Intelligence
The Role
Lead the strategic direction of Dell's paid social media programs in North America, managing budgets, overseeing campaigns, and ensuring alignment with global strategies.
Summary Generated by Built In

Paid Social Region Lead, North America

We put the same vision into optimizing the online user experience as we do in creating game-changing products. This is where our E-Business professionals come into their own. They are industry experts on emerging technology. They manage the development, implementation and coordination of cutting-edge internet marketing strategies while driving merchandising product placement, pathing, promotion and content to optimize conversion and consideration. The team also leads on campaign management, product launch, online merchandising and end-to-end conversion.

Join us to do the best work of your career and make a profound social impact as a Paid Social Regional Lead on our Dell Technologies’ Global Field Marketing team in Round Rock, Texas

What you’ll achieve

As the Senior Paid Social Regional Lead, you will lead the strategic direction, performance, and innovation of Dell’s paid social media programs across North America. You’ll oversee the regional social team, guide investment strategy, and ensure that paid social initiatives amplify brand presence and drive measurable business outcomes. You will act as the key liaison between regional execution and global strategy, influencing best practices across the broader media ecosystem. Provide Strategic Leadership - lead the development and execution of the regional paid social strategy, guide the team to ensure social media planning aligns with overall marketing objectives and stay informed about the latest trends and innovations in social media. Campaign Management - Oversee the planning, implementation, and optimization of regional paid social campaigns, collaborate with other digital media managers to ensure an integrated approach across all digital channels and analyze campaign performance and implement strategies for continuous improvement. Stakeholder and Vendor Relations - Manage relationships with social media partners, agencies, and third-party vendors, provide insights and feedback to senior leadership on paid social performance and work closely with media teams to ensure localized execution of global strategies. Compliance and Best Practices - ensure all paid social activities comply with industry regulations and company policies, standardize reporting and campaign management practices across the team

You will:

  • Develop and oversee the regional paid social media strategy.

  • Manage and allocate paid social advertising budgets effectively.

  • Innovate and implement new social media strategies to enhance performance.

  • Ensure that paid social efforts align with broader digital media goals.

Take the first step towards your dream career

Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:
Essential Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field.

  • 12+ years of experience in paid social media planning and buying.

  • Proven track record in leading social media teams and managing budgets.

  • Strong understanding of social media platforms and advertising tools.

  • Excellent leadership, communication, and strategic thinking skills.

  • Up to date with the latest social media trends and best practices.

Compensation
Dell is committed to fair and equitable compensation practices. The salary range for this position is $187,850. - $243,100.
 

Benefits and Perks of working at Dell Technologies
Your life. Your health. Supported by your benefits. You can explore the overall benefits experience that awaits you as a Dell Technologies team member — right now at MyWellatDell.com

Who we are

We believe that each of us has the power to make an impact. That’s why we put our team members at the center of everything we do. If you’re looking for an opportunity to grow your career with some of the best minds and most advanced tech in the industry, we’re looking for you.
Dell Technologies is a unique family of businesses that helps individuals and organizations transform how they work, live and play. Join us to build a future that works for everyone because Progress Takes All of Us.
Dell Technologies is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Read the full Equal Employment Opportunity Policy here.

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The Company
HQ: Round Rock, TX
141,260 Employees
Year Founded: 1984

What We Do

Technology drives human progress. This tenet is the core of our business and vision. Our customers and team members are integral to our continuing success as we provide the essential infrastructure for organizations to transform their digital futures.

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