The Role
Manage and optimize paid social acquisition campaigns across Meta, TikTok, Telegram, and X. Launch tests for creatives, funnels, audiences, bids, and landing pages; analyze performance metrics including leads, FTDs, CPA, ROAS, and LTV. Ensure accurate tracking and attribution, collaborate with creative, compliance, and product teams, and support forex/CFD marketing compliance.
Summary Generated by Built In
HFM is an internationally acclaimed multi-asset broker,
delivering cutting-edge trading tools, platforms, and conditions to
traders worldwide. We are committed to innovation, transparency, and
excellence in the financial markets.
As we
continue to expand, we are seeking a driven and strategic Paid Social Media Specialist to join our team.
Responsibilities:
- Campaign Execution & Optimization: Execute the day-to-day
management and optimization of paid social acquisition channels. Launch,
monitor, and scale performance campaigns focused on driving Leads, FTDs, CPA,
ROAS, and LTV.
- Hands-on Platform Management: Actively manage and
build campaigns inside ad platforms, including Meta Ads Manager, TikTok Ads
Manager, Telegram Ads Manager, and X Ads.
- Testing & Creativity: Implement testing frameworks for
creatives, funnels, target audiences, bidding strategies, and landing pages.
Identify new growth opportunities and emerging acquisition channels.
- Data, Tracking & Reporting: Analyze day-to-day
campaign performance to provide actionable insights. Ensure tracking accuracy,
monitor pixel implementation, and work with attribution models under the
guidance of the Paid Social Media Manager.
- Cross-Functional Collaboration: Partner closely with
creative, compliance, and product teams to design high-converting assets while
adhering to strict forex/CFD marketing regulations.
Requirements
- Experience & Industry Knowledge: 2–4 years
of hands-on paid social experience, with a solid understanding of the forex/CFD
industry and trader acquisition funnels.
- Education: BSc/BA in Marketing, Communications,
Media, or a related field.
- Platform Proficiency: Strong,
hands-on expertise in Meta advertising, with practical experience navigating
TikTok, Telegram, and X ad networks.
- Analytical Skills: Data-driven mindset with experience
using tools like Power BI, Looker Studio, Google Analytics, and Excel to pull
reports and analyze trends.
- Technical Setup: Practical familiarity with tracking
tools, attribution setups, and analytics solutions like Google Tag Manager.
- Professional Attributes: Self-motivated, collaborative team player with strong communication skills and
total fluency in English.
Resumes must be submitted in English.
Applicants must be eligible or have legal authorization to work in the country where the position is based.
Applicants must be eligible or have legal authorization to work in the country where the position is based.
Benefits
- Hybrid
Work Model (2 days working from home)
- Monthly
Wolt Vouchers
- Comprehensive
Health & Life Insurance
- Provident
Fund (Upon completion of the trial period)
- Summer
Short Fridays (August)
- Additional
Paid Annual Leave (up to 30 days, based on years of
service)
- Birthday
Leave
- Training
& Education Allowance
- Udemy
Business access
- Gym
Membership
- Referral
Bonus Program
Additional Support
- Visa
Sponsorship and Relocation Assistance
Sounds like you? Let’s
write the next chapter together!
All Applications will be handled with the strictest
confidentiality.
Skills Required
- 2-4 years of hands-on paid social experience
- Understanding of the forex/CFD industry and trader acquisition funnels
- BSc or BA in Marketing, Communications, Media, or a related field
- Hands-on expertise with Meta advertising
- Practical experience with TikTok, Telegram, and X ad networks
- Experience using Power BI, Looker Studio, Google Analytics, and Excel for reporting and trend analysis
- Familiarity with tracking tools, attribution setups, analytics solutions, and Google Tag Manager
- Strong English fluency and communication skills
- Eligibility or legal authorization to work in the position's country
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The Company
What We Do
HFM is an internationally acclaimed, regulated multi-asset broker serving retail and institutional clients worldwide. The company provides online trading services and platforms across forex, contracts for difference (CFDs), futures, commodities, stocks, and indices. Its offering emphasizes competitive trading conditions, innovative tools, partner support, and access to multiple global markets through its financial technology infrastructure, helping traders participate in global markets.
