Executing campaign strategy, researching potential marketing channels analysing competitors, and testing.
Building campaigns and analysing performance.
Implement effective and logical media plans based on business objectives.
Implement paid social media measurement frameworks and KPIs.
Execute better paid social media plans and processes.
Collaborate with cross-functional teams to ensure social media campaigns are integrated with overall marketing initiatives and business objectives.
Work closely with Brand Managers to amplify brand reach and awareness across social platforms.
Campaign monitoring and optimization to ensure all digital opportunities are capitalised on.
- Degree in Marketing/ Digital related degree
- 3-5 years’ experience in digital marketing with social media being a key focus area.
- Knowledge & experience of using Facebook Business Manager, Twitter Ads Manager, Tiktok Ads Manager and prospecting and retargeting tools.
- Proven experience in social media marketing with a focus on conversion objectives, brand marketing and brand awareness.
Mr Price Group Limited is an equal opportunity employer and is committed to Employment Equity.
Skills Required
- Degree in Marketing/ Digital related degree
- 3-5 years' experience in digital marketing with social media focus
- Knowledge & experience with Facebook Business Manager, Twitter Ads Manager, TikTok Ads Manager
- Proven experience in social media marketing focusing on conversion objectives
What We Do
Mr Price Group Limited is an omni-channel, fashion value retailer. The Group retails Apparel, Homeware and Sportsware and is one of the fastest growing retailers in South Africa. Our History: 1885 - The first John Orrs store opens 1934 - The first Hub store opens 1952 - John Orrs is listed on the JSE 1967 - Acquisition of two Miladys stores 1986 - Laurie Chiappini and Stewart Cohen, together with BOE, acquire a major shareholding in John Orr Holdings 1987 - The first Mr Price store opens 1991 - Laurie Chiappini and Stewart Cohen acquire control of the Group from BOE 1993 - Launch of the Mr Price Group Share Partnership Initiative 1996 - Acquisition of Galaxy & Co. and Sheet Street 1997 - Alastair McArthur is appointed as CEO 1998 - Mr Price Home launched 2000 - Mr Price opens stores in Botswana and Namibia 2001 - Specialty Stores becomes MR Price Group 2005 - Over 100 million units are sold across the group 2006 - Sale of the Hub and Galaxy divisions 2007 - Launch of Mr Price Sport stores and Mr Price Franchising 2008 - Miladys wins the Orange Index award for excellence in customer service 2008 - Mr Price Apparel is voted the most loved and most frequented retail apparel brand for the first time 2008 - This year Mr Price Home is voted the most loved and most frequented homeware retailer 2011 - Retail sales exceed R10 billion and profit attributable to shareholders exceeds R1 billion for the first time 2011 - The group celebrates the 25th anniversary of change in control, recording a CAGR share of 25.3% and headline earnings per share of 23.5% over this period 2012 - First Corporate owned Mr Price store opens in Lagos, Nigeria 2013 - Mr Price launches its online store
