The Role
Own Meta and LinkedIn paid social strategy, media buying, creative development, audience targeting, testing, and performance analysis. Write ad scripts, hooks, and copy; conduct customer research; direct designers and video editors; experiment with AI-enabled creative production; optimize budgets toward CAC, LTV, payback, and quality signups; and communicate performance insights and recommendations.
Summary Generated by Built In
This is a role for someone who believes the creative is what makes paid social work. You'll own Meta and LinkedIn end to end, the strategy and the spend, but above all the ideas and the words behind the ads.
The best person for this job could spend their mornings writing scripts and their afternoons deep in the data working out why one ad flew and another flopped. You'll talk to customers, understand what actually moves them, and turn that into messaging and creative that lands.
You won't be making the ads alone, we have an in-house designer and video editor, and you'll shape the idea, write the copy, direct the work.
We're a small, fast team having a lot of fun building with AI and automating the grunt work, and we want someone who feels the same pull.
What you'll do
What you'll bring
Benefits
Who we are
Qogita [Ko-gi-ta] is on a mission to make global trade radically efficient by building the operating system for modern wholesale.
Wholesale is a €50 trillion market still largely run through phone calls, catalogues and trade shows. Behind every product sits a fragmented chain of sourcing, trading and logistics that makes wholesale slower, more complex and expensive than it should be.
Qogita is changing this by connecting the global market into a single order book, building the rails to move products across borders efficiently, and providing the intelligence to help businesses know what to stock, what it’s worth and where it should go.
We operate across health and beauty in 30+ European markets, with ambitions to reach every category, everywhere. Backed by Accel, Bessemer, Dawn and LocalGlobe, we’re one of Europe’s fastest-growing B2B companies.
We’re an ambitious, pragmatic and highly collaborative team, united by a desire to reshape one of the world’s biggest markets.
The best person for this job could spend their mornings writing scripts and their afternoons deep in the data working out why one ad flew and another flopped. You'll talk to customers, understand what actually moves them, and turn that into messaging and creative that lands.
You won't be making the ads alone, we have an in-house designer and video editor, and you'll shape the idea, write the copy, direct the work.
We're a small, fast team having a lot of fun building with AI and automating the grunt work, and we want someone who feels the same pull.
What you'll do
- Own paid social on Meta and LinkedIn end to end: strategy, media buying, creative, and analysis
- Talk to customers and dig into their problems so your messaging comes from real understanding, not guesswork
- Write the scripts, hooks, and copy yourself, and direct our designer and video editor to bring them to life
- Experiment with AI for ad generation and creative production, pushing what the tools can do rather than waiting for them to mature
- Own the buying on both platforms: account structure, audience and targeting strategy, bidding, and scaling, with an eye on the real differences between how Meta and LinkedIn perform
- Build a steady pipeline of creative tests, and develop a real point of view on why ads work, not just whether they did
- Go deeper than the native platform reporting to understand true performance, and use that to decide what to make next
- Manage budgets toward CAC:LTV and payback, allocating spend to what's actually driving quality signups
- Report on what's working and what you're learning, with clear recommendations
What you'll bring
- Hands-on experience running paid social, with real depth on Meta and ideally LinkedIn
- You're an excellent copywriter and you genuinely enjoy writing. This is core to the role, not a bonus
- A creative instinct backed by judgement: you can come up with the idea, write it, and explain why it'll work
- Solid media buying craft on Meta, and ideally LinkedIn. You know how to structure, target, and scale on each rather than treating them the same
- Comfort talking to customers and turning what you hear into sharp messaging
- The ability to read performance properly, looking past native platform reporting to understand what's really happening
- Strong analytical chops. You're as happy in the data in the afternoon as you are writing in the morning
- You stay on top of what's new in social and creative, and you're excited by what AI can do to speed up the work
Benefits
- Base salary: €50,000 – €62,000 (depending on experience)
- 26 days of annual leave, plus 4 additional personal days
- Company performance-based bonus
- Attractive equity package
- Pension contributions
- Annual learning & development budget
- Office-led culture with hybrid flexibility
- Dog-friendly offices
- Home-office setup package
- Office socials and annual company-wide offsite
Who we are
Qogita [Ko-gi-ta] is on a mission to make global trade radically efficient by building the operating system for modern wholesale.
Wholesale is a €50 trillion market still largely run through phone calls, catalogues and trade shows. Behind every product sits a fragmented chain of sourcing, trading and logistics that makes wholesale slower, more complex and expensive than it should be.
Qogita is changing this by connecting the global market into a single order book, building the rails to move products across borders efficiently, and providing the intelligence to help businesses know what to stock, what it’s worth and where it should go.
We operate across health and beauty in 30+ European markets, with ambitions to reach every category, everywhere. Backed by Accel, Bessemer, Dawn and LocalGlobe, we’re one of Europe’s fastest-growing B2B companies.
We’re an ambitious, pragmatic and highly collaborative team, united by a desire to reshape one of the world’s biggest markets.
Skills Required
- Hands-on experience running paid social campaigns, with depth on Meta and ideally LinkedIn
- Excellent copywriting and enjoyment of writing
- Creative judgment and ability to develop ideas, write copy, and explain creative rationale
- Strong Meta media-buying skills, including account structure, targeting, and scaling
- Ability to talk with customers and translate insights into messaging
- Ability to analyze performance beyond native platform reporting
- Strong analytical skills
- Interest in social, creative trends, and AI-enabled production
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The Company
What We Do
Qogita is a leading global wholesale B2B platform that offers a wide variety of products, brands and categories across geographies. We cater to a large range of organizations, from small retailers to large brands. With Qogita, you can generate higher margins and greater turnover whilst reducing labor cost by using our technology infrastructure. We're a technology company that simplifies business-to-business trade. Most recently we have raised €80m in Series B Funding, with our investors being the backers of companies such as Facebook, Pinterest, Linkedin and Twitch.
