About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?
Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.
By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.
THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.
The Paid Social Media Associate will support the strategic development, execution and optimization of paid social campaigns across Meta, TikTok and Pinterest. You will collaborate with cross functional teams on content and KPIs.
Key Responsibilities:
- Drive the strategy for paid social media campaigns
- Ownership of paid social topline priorities, ensuring internal teams are aligned on campaign goals, timelines, and deliverable requirements
- Lead partnership with key media partners including Meta, TikTok and Pinterest
- Own campaign set up and management including: audience targeting, budgeting, creative, KPIs
- Drive targeting / audience strategies, including execution of Live Ramp 1P audiences
- Oversee performance monitoring and contribute to data-driven optimizations to help improve campaign outcomes and meet KPIs. Identify A/B testing opportunities
- Prepare weekly and monthly performance reports, highlighting key insights and recommendations, including audience and creative / content performance metrics
- Collaborate with creative and influencer teams to brief and review ad assets, ensuring alignment with platform best practices
- Conduct competitor and audience research to inform campaign strategy and targeting.
- Stay updated on platform changes, new features, and emerging trends in paid social advertising.
Requirements:
- Minimum 3 years of experience managing paid social campaigns, hands on keyboard
- Understanding of paid social media metrics & KPIs (CPM, CPC, CTR, ROAS, etc.).
- Familiarity with pixel tracking, UTM parameters, and conversion tracking setup.
- Proficiency in Excel or Google Sheets for reporting and data analysis.
- Strong attention to detail and time management skills.
- Tech-savvy individual with an appetite to learn and grow within a performance-driven marketing team.
What's in it for me?
- Salary: $80,000
- Hybrid work schedule: 3 days in-office; 2 day WFH
- Medical, Dental, Vision plans
- 401K matched up to 5%
- Generous PTO (Paid Time Off)
- Short and long-term disability
- Summer Fridays (early end time)
- Exclusive employee discounts on THG Brands
- Many more..
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Top Skills
What We Do
THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.
