Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces.
Our AI photo and video generation models, which power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allow creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.
About the team & roleOur Performance Marketing team is responsible for the sustainable growth of Lightricks’ user base and revenue. The Performance team’s core job includes strategy, budgeting, reporting, and driving strategic decisions. We plan and deploy our marketing tech systems, working closely with our BI, Tech, Creative, and Data Science teams, establishing a data-first approach to inform decisions and optimization across multiple media partners (Facebook, Instagram, Apple, Google, TikTok, Snap, etc.).
As a Mid User Acquisition Manager you will take part in managing Lightricks’ direct marketing activity for our apps’ subscription flow. You will have the opportunity to play a vital role in driving the growth and success of Lightricks' user base through strategic acquisition campaigns.
What you will be doing- Actively manage and carry out large-scale campaigns via various paid social channels
- Develop benchmarks, set goals, plan and execute online marketing strategies
- Create insightful, data-driven reports and draw meaningful conclusions that drive overall revenue growth
- Improve performance throughout testing, monitoring and analyzing performance, in order to meet company KPIs
- Design A/B tests to measure lift in campaign performance and improve conversion rate
- Identify relevant trends and marketing opportunities, stay up to date with industry and platforms developments
- Perform self-directed performance analyses and communicate key findings to team
- Collaborate with internal creative team to create assets for campaigns
- 2+ years of experience managing significant monthly direct marketing budgets ($100K and up) on social media platforms and in a professional capacity.
- Exceptional analytical and quantitative skills, strong Excel / Google spreadsheet skills
- B.A. in a relevant field (Industrial engineering, statistics, business, etc) - a plus
- Diligent, proactive, highly organized team player
- Ability to prioritize, plan and work independently, take initiative to find answers and make informed decisions
- Ability to think creatively and work in a fast paced environment
- Understanding of subscription-based business models - a plus
- Knowledge in Tiktok - a plus
- High level of English
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What We Do
Lightricks is returning creative intelligence and power to the people who imagine and create by building open, efficient AI models and products that understand and generate the visual world. Our vision: push the limits of technology to reimagine the way creators express themselves. Big mission. Fast-moving team. Come build it with us. At our core is LTX- an open-source generative video model built to deliver expressive, high-fidelity video at unmatched speed. It powers our own products and a growing ecosystem of creative partners worldwide. We're one of the few companies globally building our own multimodal foundation models, competing directly with the world's largest AI labs. Startup speed. Experienced leadership. A product people already love. Backed by a proven business model and unicorn-scale resources. We were founded by four computer-science PhDs who never stopped thinking like researchers. That mindset still defines us: deep technical ambition, a bias toward building, and a belief that the best creative tools haven't been invented yet. The team has done it before. Lightricks' suite of apps, including the famous Facetune, has over 500 million downloads worldwide and has won numerous prestigious awards, including Apple's App of the Year, the Apple Design Award and both Apple and Google Play's Best of the Year. What makes us "us" - At Lightricks, innovation starts with people, not buzzwords. We move fast, speak plainly, and take real ownership. Impact here comes from passion, curiosity, and initiative, and from raising the bar for yourself and the people around you. We believe the best work happens together. The culture here is genuinely collaborative, people share knowledge, back each other up, and win as a team. When things click, everyone feels it. You'll have what you need to do your best work: unrestricted access to compute, tools, and resources. We're AI-native in practice- first access to the latest models, real infrastructure, and a team that learns together in real time. We move at the pace of AI, not just in what we ship, but in how we think and work. Priorities shift, the market moves, and we move with it. If you thrive on change, adapt quickly, and want to be part of a team that keeps up, you'll feel right at home. We build, break, iterate, repeat. What matters here is how you think, what you're curious about, and where you want to go.
Why Work With Us
Native frontier AI, built in-house, competing with the largest players. A product already in market, already winning customers, with a B2B story just getting started. AI-first and people-first in how we operate. Unrestricted access to tools and compute. People who push you and celebrate when you win. The right moment to be at the front.
