At Ayvens, progress starts with you.
Our ambitions to shape the future of sustainable mobility are powered by our talent. Join us, and get better with every move.
Our ambition to shape the future of sustainable mobility is powered by our talent. Join us and help create exceptional digital customer journeys while enabling our vision of “Any car, anytime, anywhere.”
We are looking for a Paid Search Specialist to develop, manage, and optimize Paid Search (SEA) campaigns across multiple markets. In this role, you will support countries with strategic guidance, ensure campaigns follow global best practices, and leverage automation, AI, and first-party data to drive measurable business growth.
What You’ll Do
Paid Search Strategy & Execution
• Build, manage, and optimize Google Ads / Search Ads 360 campaigns across multiple markets.
• Implement AI-driven campaign structures, including Smart Bidding, Responsive Search Ads (RSAs), and audience signals.
• Ensure campaigns follow global naming conventions, governance, and best practices.
• Use first-party and consented data to improve targeting and audience segmentation.
• Implement feed-based automation and scripts to improve campaign efficiency and scalability.
Performance & Optimization
• Monitor and optimize campaigns to achieve KPIs such as CPA, conversion value and lead quality.
• Translate performance data into actionable insights and optimization recommendations.
• Support markets with budget allocation strategies and performance forecasting.
• Identify growth opportunities through search trend analysis, testing, and audience insights.
Data & Reporting
• Use Funnel.io to integrate and standardize marketing data from multiple sources.
• Build and maintain Power BI dashboards to track channel performance and business impact.
• Analyze campaign performance using GA4 and attribution insights.
• Ensure data accuracy and reporting consistency across tools and markets.
Collaboration
• Partner with local markets, agencies, and internal stakeholders to drive Paid Search performance.
• Work closely with performance specialists, marketing teams, and data analysts to deliver insights and improvements.
What You Bring
Experience
• 4+ years of experience in Paid Search (SEA).
• Experience managing large-scale or multi-market Google Ads accounts.
• Hands-on experience with automation, AI-based bidding strategies, and campaign scaling.
Technical Skills
• Google Ads
• Search Ads 360
• GA4
• Feed-based campaign tools (e.g., Channable, DataFeedWatch)
Additional Skills
• Strong analytical mindset and data interpretation skills.
• Experience working in Agile environments.
• Ability to communicate insights clearly to technical and non-technical stakeholders.
• Strong organizational and time-management skills
Why Ayvens?
With over 3.4 million vehicles managed across more than 42 countries, we provide full-service leasing, flexible subscription services, fleet management services and multi-mobility solutions to customers of all sizes, including large corporates, SMEs, professionals, and private individuals. By leveraging our unique position to lead the way to net zero and further shape the digital transformation of the industry, we are well-positioned to meet the evolving mobility needs of our clients and provide them with the solutions they need to thrive.
At Ayvens, we believe that our success is driven by our commitment to customer satisfaction. Our team is dedicated to delivering innovative solutions and technology-enabled services that help our customers focus on their everyday business. We’re committed to sustainable mobility and have made it a core part of our strategy. In everything we do, we’re guided by the principles of authenticity, curiosity, commitment and collaboration. We aim to foster an organisation that's diverse in people and ideas, where everyone can thrive and be themselves, no matter who they are.
Join us on this exciting journey as we continue to enable the transformation towards large scale adoption of sustainable mobility and provide our customers with the solutions they need to succeed. Follow our page for the latest updates, news, and insights.
*ALD Automotive | LeasePlan are rebranding to Ayvens across all 42 countries by 2025.
Skills Required
- BSc in Marketing, Communications, Data/Business Analytics, or related field
- 4+ years in Paid Search advertising across multiple markets
- Advanced experience with Google Ads automation and AI-driven bidding strategies
- Strong skills in Power BI and data modeling
- Experience with first-party data and predictive audiences
What We Do
Born from the acquisition of LeasePlan by ALD Automotive, part of the Societe Generale group, Ayvens is the leading global sustainable mobility player committed to making life and business flow better. By bringing together complementary capabilities and expertise built over decades, our legacy companies saw an opportunity to reimagine mobility as we know it, providing full-service leasing, flexible subscription services, fleet management and multi-mobility solutions to large international corporates, SMEs, professionals and private individuals. With more than 14,500 employees across 42 countries, 3.4 million vehicles and the world’s largest multi-brand EV fleet, we’re leveraging our unique position to lead the way to net zero and spearhead the digital transformation of the mobility sector. Ayvens. Better with every move.
