Paid Search Manager

Posted 3 Days Ago
Be an Early Applicant
Washington, DC
Entry level
AdTech
The Role
The Paid Search Manager at BluShark Digital is responsible for designing, launching, and optimizing PPC campaigns across various platforms. The role involves collaborating with clients to develop strategies, monitoring campaign performance, and providing analytical insights to drive success. Strong client communication and a data-driven approach are essential for ensuring client satisfaction and measurable outcomes.
Summary Generated by Built In

BluShark Digital is seeking a Paid Search Manager to collaborate closely with our clients on their PPC strategy. We are looking for an individual who enjoys designing, launching and optimizing paid advertising campaigns, and ensuring alignment with clients business strategies. With the opportunity to use both your creative and analytical skills, we are looking for a candidate who will take ownership over client campaigns, seek continual improvement, and make data-driven strategy recommendations. 

As a Paid Search Manager, you will manage and design strategies to be executed on multiple platforms including Google Ads (PPC), Bing, Local Service Ads, Social Media, Display, and Geofencing campaigns. This role is essential in driving the success of our clients' digital marketing strategies through the management, optimization, and reporting of paid search campaigns. The ideal candidate will be a strategic thinker with strong analytical skills and a passion for client interaction, ensuring that our clients receive exceptional service and measurable results.

Key Responsibilities:

  • Collaborate with new clients to understand their business goals, target audience, and digital marketing needs
  • Develop comprehensive paid search strategies that align with client objectives
  • Plan, execute, and manage paid search campaigns across platforms such as Google Ads, Bing Ads, and other relevant channels
  • Monitor and optimize campaigns for maximum performance, ensuring optimal budget allocation, keyword targeting, and ad copy effectiveness
  • Maintain regular communication with clients, providing updates on campaign performance, insights, and recommendations for improvement
  • Lead scheduled client calls to review reports, discuss strategies, and address any questions or concerns

Our process takes a great deal of time for us, and we ask you to dedicate yours as well. BluShark is devoted to recruiting talented team members who can grow in their positions and flourish within the firm by displaying a dedication to high performance, self-discipline, and motivation to gain more responsibility. Our employees begin with a 90-day probationary period and are offered health, dental, and vision insurance, 401(k), paid holiday/sick/vacation days. 

BluShark Digital is committed to a work environment in which all individuals are treated with respect and dignity. Each individual has the right to work in a professional atmosphere that promotes equal employment opportunities and prohibits unlawful discriminatory practices, including harassment.

BluShark Digital provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Top Skills

Bing Ads
Google Ads
The Company
HQ: Washington, DC
66 Employees
On-site Workplace
Year Founded: 2015

What We Do

BluShark Digital LLC was founded on the principle of providing high quality online marketing solutions for companies struggling to stand out online. Whether it be in local, organic, or paid search, BluShark Digital is passionate about helping your business grow and succeed online. We have years of experience helping clients rank in organic and local search. Using cutting edge techniques we have successfully implemented aggressive SEO/SEM strategies that have helped businesses bring in more leads and grow their business online. BluShark Digital is a legal marketing agency that works with firms throughout the nation with a true start-up feel and a dynamic team, interested in achieving goals all while having a little fun. We provide a collaborative and fast-paced environment conducive to creative growth and continued success for our clients.

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