Apartment Therapy was originally launched in 2001 by interior designer Maxwell Ryan (nicknamed “The Apartment Therapist”) as a weekly newsletter for clients. We officially became an independently-owned company in 2004, and since then Apartment Therapy Media has grown to become the only media group dedicated to life at home. We are committed to teaching our audience real-life solutions by giving them tools to create happy, healthy homes through our award-winning brands: Apartment Therapy, The Kitchn, Cubby, and Dorm Therapy. Together, our portfolio engages a monthly audience of 47 million users across platforms, while our dedicated team of over 140 professionals collaborates from our sunny New York City office and locations across the U.S. and around the globe.
The Kitchn is seeking a Paid Membership Marketing Consultant who will work closely with the Editor in Chief to strategize and launch a paid membership program. This person will help develop a roadmap to acquire, onboard, retain, and engage members. The ideal candidate is someone who’s equal parts analytical and creative, has worked on driving membership growth at a media organization, and can steer fast data-driven decision-making across user touchpoints. An ability to analyze and translate data into efforts that drive growth is essential.
Responsibilities
- Spearhead a strategic roadmap focused on acquiring and retaining high-value members and maximizing revenue potential
- Collaborate with internal stakeholders to develop and lead campaigns and initiatives that drive membership conversion
- Translate user data into actionable content, UX, and marketing efforts that drive engagement, acquisition, and retention
- Implement A/B testing strategies to optimize acquisition, retention, and engagement
- Create scalable reporting for membership across data sources
- Monitor performance, analyze key KPIs, and generate actionable insights
Experience
- 5+ years driving paid subscriber growth at a media organization
- Strong analytical skills and ability to translate data into decision-making
- Experience working cross-functionally in a fast-paced environment
Details
- Commitment: 15 hours per week
- Hourly Rate: $100 per hour
- Duration: 5 months
Apartment Therapy Media is an equal opportunity employer that works to foster diversity and inclusion. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, gender identity, orientation, religion, parental status, or any other status protected by the laws or regulations in the locations where we operate. We encourage people from all backgrounds to apply.
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What We Do
apartmenttherapy.com, thekitchn.com, and cubbyathome.com Apartment Therapy Media helps people make their homes happy, healthy, and uniquely their own, by connecting them to a wealth of resources, ideas, and community. Our brands carry our readers through the entire home journey, from creating a home to cooking at home to parenting at home. Apartment Therapy is the leading independent home site, designed to guide our readers in creating a home that’s happy, healthy, and uniquely their own. Apartment Therapy’s content spans across house tours, home projects, organizing & cleaning, real estate, wellness, and home buying. We also host Bazaar, a peer-to-peer furniture and decor marketplace. Through a combination of expert advice, shopping guides, and how-to’s, it’s our mission to show how people are making their homes more beautiful with true-to-life tips for a range of budgets. Apartment Therapy is a Webby Award winning brand that lives across multiple platforms, attracting a monthly global audience of 22MM. Launched by interior designer Maxwell Ryan and helmed by award-winning Editor-in-Chief Faith Durand, Kitchn is a food site made by a nationally distributed staff of home cooks. We reach a large audience with a personal voice, guiding our readers as they plan, shop, cook, and organize to support busy, fulfilling lives. We provide inspiration for the food our readers want to eat, and resources for them to become the cooks they want to be. Kitchn lives across multiple platforms, attracting a monthly global audience of 29MM. Cubby is the toolkit for parents at home. With refreshing and practical ideas, Cubby is about the fun side of family life. From easy family dinners to kid-friendly sofas to the bunk beds designers recommend, Cubby is a modern, colorful, joyful place for families of all shapes and sizes to find solutions for better living.
