Paid Media Specialist

Posted 4 Days Ago
Be an Early Applicant
6 Locations
In-Office or Remote
Senior level
AdTech • Marketing Tech
The Role
Advise and occasionally manage paid Meta campaigns (Instagram/Facebook) for a creator brand and film studio, focusing on Reels and short-form video. Develop targeting, budgets, creative recommendations, launch campaigns for films/trailers, and report on audience growth and engagement with optimization suggestions.
Summary Generated by Built In

We are seeking a Paid Media Specialist to advise on and occasionally manage paid ads. The focus is growing audiences among Persian-Americans and U.S. film/cinephile communities.

This is a part-time freelance opportunity ideal for someone with experience with Instagram Reels, creator brands, audience building, and entertainment marketing.

Responsibilities
  • Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand and a growing film studio.
  • Advise on targeting, budgets, and creative with a focus on Reels and short-form video.
  • Occasionally launch and manage campaigns promoting films, trailers, and releases.
  • Report on audience growth and engagement and recommend optimizations.

Requirements
  • Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands.
  • Track record growing engaged creator accounts.
  • Strong knowledge of the U.S. film industry.
  • Hands-on with Instagram Reels and audience building (lookalikes, retargeting).
  • Experience marketing to Persian-American or U.S. film/cinephile communities is a plus.

Skills Required

  • Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands.
  • Track record growing engaged creator accounts.
  • Strong knowledge of the U.S. film industry.
  • Hands-on with Instagram Reels and audience building (lookalikes, retargeting).
  • Experience marketing to Persian-American or U.S. film/cinephile communities.
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The Company
HQ: San Francisco, California
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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