Paid Media Manager

Posted Yesterday
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3 Locations
In-Office
75K-88K Annually
Mid level
Information Technology • Business Intelligence • Consulting
The Role
The Paid Media Manager leads digital media strategy, planning, client presentations, campaign implementation, execution oversight, performance pacing, optimization, and media partner relationships. The role collaborates with measurement, insights, account management, and creative teams, supports new business efforts, and helps grow the media practice. Experience across search, social, video, display, and programmatic media is required, along with agency experience serving B2B and B2C clients.
Summary Generated by Built In

Paid Media Manager

This role is to be based near one of our offices in Austin, New York City, or Los Angeles. (Hybrid)


About Us


We drive intelligent growth for ambitious businesses and leading brands.


Customer understanding is more potent and drives greater value when insights go to work directly within marketing and experience priorities. To give our clients that advantage, we put an insights-driven operating system at the core of our design, go-to-market, and digital experience solutions.


Material clients make smarter growth choices because they can see clearly how and when to take the shots that count. Together, we connect consumer intelligence with customer demand generation to build lasting, profitable relationships.


About the Manager, Paid Media  


We have an immediate position available for a Paid Media Manager to help lead and further Material's media practice. The media team at Material is fully supported with experienced media strategists & buyers. This role is a fully remote position with limited travel needs.


This role will operate as the glue of the media team – helping to drive media plan strategies and implementation of approved plans forward.  The Paid Media Manager will bring a level of dependence and stability to the team while also helping to manage and collaborate with execution teams. This is a fluid position that will require the ability to flex up or down depending on the need at any given time.


The ideal candidate should have a background in the strategy, planning, and evaluation of search, social and programmatic digital media while also possessing the ability to tell a compelling and client-focused story that demonstrates how media drives measurable and impactful results for a brand at the macro level


As the Manager, Paid Media you will


  • Be a strong storyteller with an ability to “sell-in” media plans to clients
  • Have an exceptional understanding of media strategy and tactics with an informed and well-defined POV on the elements of a successful, modern media program. 
    • Previous experience planning search, social, video, and display is a requirement; experience with audio, OOH, and TV is a bonus
  • Lead, prepare and deliver digital campaign strategies and oversee plan implementation and execution—managing execution teams for campaign design, performance and pacing
  • Find opportunities for media partnerships and steward these relationships to build and futureproof the practice
  • Work collaboratively with our Measurement and Insights team to find, develop and apply data in order to inform performance, optimizations and recommendations
  • Work collaboratively across the rest of the media practice; works cross-functionally with other teams like account management and creative; and supports our broader network on things like new business, thought leadership, etc.

About You


  • 3-5 years of media planning with current or history of agency experience; has worked with both B2B and B2C clients
  • Exceptional, operational understanding of current and future state digital media landscape and fundamentals
  • Extensive ability to craft and deliver presentations
  • Hands-on experience with syndicated research tools (comScore, Nielsen, MRI, Kantar, eMarketer, etc.)
  • Comfortable collaborating on buying execution with partners
  • Ability to identify, organize, prioritize and manage the workloads for self
  • Drive to win new business and a desire to collaborate and grow the practice with other senior team members and executive leadership

 

Why Work for Material

  • Material is a global company and we work with leading brands worldwide. We create and launch new brands and products, putting innovation and value creation at the center of our practice. Our clients are leaders in their class, across sectors from technology to retail, transportation, finance, and healthcare.
  • Material employees join a peer group of exceptionally talented colleagues across the company, the country, and the world. We develop capabilities and leading-edge market offerings across seven global practices including strategy and insights, design, data & analytics, technology, and tracking.
  • A community focused on learning and making an impact. Material is an outcomes-focused company. We create experiences that matter, create new value, and make a difference in our clients’ lives and their customers’ lives.

Pay Range: $75,000.00-88,000.00

 

The range shown represents a grouping of relevant ranges currently in use at Material. Actual range for this position may differ, depending on location and specific skillset required for the work itself. 

 

 

Equal Employment Opportunity              

 

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

 

Privacy Statement

Material is committed to protecting privacy in our recruiting processes for all candidates. For more information, please refer to our Privacy Policy. California-resident applicants should also refer to our California-resident Candidate Privacy Statement.

 

If you need support with a privacy-related matter, please send an email to: [email protected]o

Skills Required

  • 3-5 years of media planning experience
  • Current or previous agency experience
  • Experience working with both B2B and B2C clients
  • Experience planning search, social, video, and display media
  • Strong operational understanding of the current and future digital media landscape and fundamentals
  • Ability to craft and deliver presentations
  • Hands-on experience with syndicated research tools such as comScore, Nielsen, MRI, Kantar, or eMarketer
  • Comfort collaborating with partners on buying execution
  • Ability to identify, organize, prioritize, and manage workloads
  • Desire to support new business and collaborate with senior and executive leadership
  • Experience with audio, out-of-home, and television media
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The Company
HQ: New York, NY
1,998 Employees
Year Founded: 1973

What We Do

Material is a leading insights, marketing and technology company striving for true customer centricity and ongoing relevance in a digital-first, customer-led world. By leveraging a proprietary science + systems approach, we speed engagement and growth for the world’s most recognizable brands and innovative companies. We design + build customer-centric business models and experiences to create transformative relationships between businesses and the people they serve. In everything we do, we make an impression. We make a difference. We make an impact. And we help brands do the same

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