Paid Media Coordinator

Posted 7 Days Ago
2 Locations
Hybrid
55K-70K Annually
Junior
Machine Learning
The Role
Build, launch, and optimize paid media campaigns across Google Ads, Facebook/Instagram, Pinterest; analyze performance and budgets, provide data-driven optimizations, support reporting, strategy, and client-facing presentations for e-commerce and B2C/B2B accounts.
Summary Generated by Built In

CourtAvenue is a company of industry experts accelerating digital transformation for the world's most ambitious companies.

At CourtAvenue, you will be part of a culture powered by entrepreneurs, technologists, and data scientists: the habitually restless, dedicated and energized to design products and services that transform businesses while optimizing them for growth. You will have the opportunity to learn and grow within a culture that values innovation, focused on redesigning the experience between consumer and service (or product) through fluid, seamless, and thoroughly transparent engagement.

As a Paid Media Coordinator, you will develop and execute campaign strategies, funnel builds, and ongoing optimizations within the ads platforms, execute campaign launches, and work closely with Paid Media Managers within accounts.

As part of our team, this individual will have the opportunity to learn firsthand how to leverage performance analytics for long-term client growth, develop innovative content for social media markets, and grow their skills in a fun and fast-paced agency environment with clients of all shapes and sizes.

 

Responsibilities

    ●       Manage paid media campaigns A-Z, including building campaigns from scratch on ad-buying interfaces, optimizing, and making daily adjustments as needed to ensure ROI is hitting goals.

    ●       Analyze performance data and provide intelligent analysis, interpretation, and appropriate action plans based on data-driven conclusions.

    ●       Help determine client benchmarking and implement optimizations to hit client KPIs through owned channels.

    ●       Improve upon paid search and social media processes through innovation of new strategies and techniques.

    ●       Manage and execute campaigns across multiple channels, including Google Ads, Facebook, Instagram, Pinterest, and others, spanning both e-commerce and B2C accounts.

    ●       Manage client budgets and advise on budget changes, both between campaigns within a paid account and across channels, based on overall return for your clients.

    ●       Support strategy, planning, and production on small accounts, and provide pacing, reporting, production, and optimization support on larger accounts.

Requirements

    ●       1-2+ years of Paid Media advertising experience.

    ●       B2C and B2B advertising experience preferred.

    ●       Email & SMS marketing experience preferred.

    ●       Google Ads certification and Meta Blueprint preferred.

    ●       Shopify / e-commerce experience preferred.

    ●       Strong attention to detail and time management skills.

    ●       Self-starter who thrives in a fast-paced environment.

    ●       Proactive, organized, and able to work autonomously.

    ●       Strong understanding of the online advertising industry and social media landscape.

    ●       Experience analyzing paid media results and finding data insights for external reporting.

    ●       Experience developing and presenting digital strategy to clients is highly desirable.

Skills Required

  • 1-2+ years of paid media advertising experience
  • B2C and B2B advertising experience
  • Email and SMS marketing experience
  • Google Ads certification
  • Meta Blueprint certification
  • Shopify / e-commerce experience
  • Strong attention to detail and time management skills
  • Self-starter who thrives in a fast-paced environment
  • Proactive, organized, and able to work autonomously
  • Strong understanding of the online advertising industry and social media landscape
  • Experience analyzing paid media results and deriving data insights for reporting
  • Experience developing and presenting digital strategy to clients

CourtAvenue Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CourtAvenue and has not been reviewed or approved by CourtAvenue.

  • Flexible Benefits Roles are described with remote work flexibility, flexible or unlimited PTO, and a notable number of paid holidays. These elements point to a package that accommodates different schedules and time-off needs.
  • Healthcare Strength Listings consistently include medical, dental, and vision coverage. Such breadth suggests a solid core health offering.
  • Retirement Support Multiple postings highlight 401(k) matching. This indicates meaningful employer support for long-term savings.

CourtAvenue Insights

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The Company
HQ: San Diego, CA
37 Employees
Year Founded: 2019

What We Do

CourtAvenue is an Operating Network of digital transformation companies that utilizes data, machine learning and emerging technologies to build powerful relationships between brands and consumers.

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