Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Mansion Global, Financial News, Investor's Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).
About the Role:
Dow Jones is seeking a Paid Media Associate to join the Paid Media team in support of Barron’s and MarketWatch. The ideal candidate will have 2+ years of experience with working in paid media. The paid media team is data driven, collaborative, and open to all ideas in order to help achieve growth goals.
You will report to the Paid Media Manager and work cross-functionally with teams across the marketing organization including, but not limited to, Acquisition, Engagement & Retention, Brand, Audience, and Data Science.
You will work on-site in our midtown Manhattan office 3 days each week.
You will:
Deploy digital media spend across multiple channels (Search, Social, Display) and platforms (Google, Facebook/Instagram, Twitter, X, etc.).
Work closely with the broader Paid Media team to improve performance and ensure the KPI goals are met.
Be hands on in-platform - building campaigns, optimizing targeting and audience strategy, and monitoring creative performance.
Manage and optimize media budgets across channels to maximize performance results.
Actively report, track and optimize performance of digital media campaigns. Make recommendations and provide updates to the Marketing Team.
Work closely with platforms (Google, Facebook/Instagram, Twitter, TikTok, X, etc..) to identify opportunities; understand their best practices and recommendations for improving digital media at Dow Jones.
You have:
0-2 years' experience in digital media.
Background with driving brand media KPIs a plus.
Hands-on experience with building and managing digital media campaigns.
Self-starter with a proactive mindset, capable of seeking out and building the necessary relationships throughout the league to achieve success.
Detail-oriented, highly organized, and comfortable managing multiple priorities in a fast-paced environment.
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Our Benefits:Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Learn more about all our US benefits
Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets
Reasonable Accommodation
We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.
Business Area:
Dow Jones - MarketingJob Category:
Marketing & Product ManagementUnion Status:
Union roleBase Pay Range: 55,000 - 70,000
We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location, and other relevant factors.
For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.
For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.
Skills Required
- 2+ years of experience in paid media
- Experience with digital media campaign management
- Ability to work cross-functionally with marketing teams
- Strong organizational skills
What We Do
When you join Dow Jones, you become part of the most dynamic, creative and savvy news and information companies in the world. As a global leader in news and business intelligence, we're newswires, websites, newspapers, apps, newsletters, databases, magazines, and video --including some of the widest-read and most-respected brands, like The Wall Street Journal, Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource. Our products inform the discussions and decisions that are vital to the world's commerce, while our databases make the business world more transparent. We continually develop technology to transform information into insight and prosperity. We enlighten and inspire audiences around the globe with authoritative, differentiated and trusted content.
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