The Role
Prospects into enterprise property management accounts through phone, email, and LinkedIn; identifies decision-makers, qualifies prospects, schedules discovery meetings, and generates sales pipeline. Maintains activity records in Salesforce and Gong, collaborates with sales leadership and regional vice presidents, follows outreach and handoff procedures, and uses approved AI tools while protecting proprietary and personal data.
Summary Generated by Built In
Since 2003, Entrata has evolved from a visionary, student-led startup into a global leader in AI-driven property management technology. Today, we power the industry's most essential operating system, serving owners and residents worldwide through a comprehensive suite of intelligent leasing, payment, and communication tools powered by cutting-edge AI. With a proven track record of sustained growth and a global team of more than 2,200 employees, we offer the rare combination of established stability and high-velocity innovation. Recognized by the Silicon Slopes Hall of Fame and the Utah Business Fast 50, Entrata fosters a culture of radical transparency and entrepreneurial energy. At Entrata, we create an environment where different perspectives are valued and respected. Those perspectives challenge assumptions, strengthen our decisions, and raise the bar as we reshape the global living experience through AI-powered solutions.
The Outbound BDR I applies acquired job skills and company policies to proactively identify, engage, and qualify enterprise property management prospects to generate net new sales pipeline. Working on semi routine assignments, this role conducts targeted outbound prospecting across assigned accounts and collaborates with Regional Vice Presidents to drive revenue growth.
Responsibilities:
- Prospect into enterprise-tier property management accounts through phone, email, and LinkedIn outreach.
- Identify and engage key decision-makers, influencers, and operational contacts within assigned territories.
- Qualify prospects against ideal customer profile criteria and schedule discovery meetings for RVPs.
- Maintain accurate and detailed activity logs and prospect interaction notes within Salesforce and Gong.
- Partner with sales leadership and RVPs to align outbound outreach with territory priorities.
Essential Functions:
- Execute multi-touch outreach sequences to generate qualified pipeline from cold target account lists.
- Recognize the need for occasional deviation from standard outreach practices to engage enterprise prospects.
- Follow established handoff procedures to pass sales-ready opportunities to regional sales representatives.
- Prioritize daily prospecting tasks efficiently to meet activity targets and project deadlines.
- Travels domestically for client meetings, industry events, and company gatherings as required to maintain business relationships and achieve objectives.
- Ability to prioritize tasks effectively by meeting deadlines and managing workload efficiently.
- Maintain professional interaction with internal and external stakeholders.
- Ability to work in a fast-paced and high-stress environment.
Minimum Qualifications/Skills:
- Ability to apply established sales outreach techniques and company guidelines to routine assignments.
- Solid verbal and written communication skills to engage professionally with external stakeholders.
- Basic familiarity with CRM systems like Salesforce and sales engagement software.
- Demonstrated coachability, resilience, and willingness to learn complex product portfolios.
Education and Experience Requirements:
- Typically requires a minimum of 1 - 2 years of related experience in sales, customer-facing, or business development roles.
- Experience with multi-channel professional communication including cold calls and social selling.
AI & Operational Fluency:
- AI Integration: Utilize company-approved GenAI tools to accelerate high-value deliverables.
- Strategic Oversight: Exercise critical judgment as the "Human-in-the-Loop," by auditing AI outputs for factual accuracy, brand alignment, and the removal of hallucinations.
- Data Governance: Ensures no proprietary or Personally Identifiable Information (PII) data is exposed to unauthorized models.
- Prompt Competency: Demonstrates the ability to craft clear, context-rich prompts to achieve consistent, high-quality results across various business domains.
Benefits:
Flexible and transparent culture with remote and hybrid work options, generous vacation time, and frequent company recharge days for work-life balance.
Comprehensive medical, dental, and vision coverage, including fertility benefits, available for eligible employees and their families.
HSA/FSA options and employer-paid disability benefits provided for eligible employees.
Access to 401(k) or similar retirement plans with employer matching for eligible employees, ensuring long-term financial security.
Wellness initiatives promoting physical and mental well-being, access to an onsite gym at HQ, gym memberships, mental health resources, wellness challenges, and employee assistance programs.
Entrata Cares programs offers opportunities for volunteerism, charity events, and giving back to our community.
Exclusive Previ cell phone plan and discounts on services or local business partnerships for additional employee benefits.
Bi-annual swag drops for employees
Currently, Entrata hires in Arizona, Idaho, Utah, Wyoming, Texas, North Carolina, Florida, Georgia, South Carolina, Ohio, Pennsylvania, and Illinois for Exempt roles and Arizona, Idaho, Utah, Wyoming, Texas, North Carolina, and Florida for Non-Exempt roles.
Entrata is dedicated to creating a workplace where a diverse and inclusive team thrives in an environment free from discrimination. We provide equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, protected veteran status, or any other applicable characteristics protected by law.
It’s a great place to work! Will you join us?
Skills Required
- 1–2 years of related experience in sales, customer-facing, or business development roles
- Experience with multichannel professional communication, including cold calls and social selling
- Solid verbal and written communication skills
- Basic familiarity with CRM systems such as Salesforce and sales engagement software
- Ability to apply established sales outreach techniques and company guidelines
- Coachability, resilience, and willingness to learn complex product portfolios
- Ability to craft clear, context-rich prompts for approved GenAI tools
- Ability to audit AI outputs for factual accuracy, brand alignment, and hallucinations
- Ability to protect proprietary and personally identifiable information from unauthorized AI models
- Ability to prioritize tasks, meet deadlines, and manage workload efficiently
- Ability to work in a fast-paced, high-stress environment
Entrata Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Entrata and has not been reviewed or approved by Entrata.
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Healthcare Strength — Healthcare coverage is characterized as comprehensive, with medical/dental/vision options, HSA/FSA access, and disability coverage described as solid. Health insurance is also framed as a relative highlight compared with other parts of the total rewards package.
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Retirement Support — Retirement offerings include access to a 401(k) with an employer match, indicating some structured long-term savings support. The match is described with enough specificity to suggest it is dependable, even if not positioned as best-in-class.
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Leave & Time Off Breadth — Time-off offerings are portrayed as generous, including PTO/vacation language, periodic company recharge days, and a winter shutdown period. Flexible work options (remote/hybrid where roles allow) are repeatedly presented as part of the broader rewards experience.
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The Company
What We Do
Founded in 2003, Entrata® is the only comprehensive property management software provider with a single-login, open-access platform. Offering a wide variety of online tools including websites, mobile apps, payments, lease signing, accounting, and resident management, the Entrata platform currently serves more than 20,000 apartment communities nationwide. Entrata’s open API and superior selection of third-party integrations offer management companies the freedom to choose the technology and software that best fit their needs.
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