Sales Campaigns Content Specialist - Emerging Tech
About the Role:
CrowdStrike is looking for a Sales Campaigns Content Specialist to join our sales operations team. This individual will be a go-to business partner for our Executives, our global Sales organization, and most importantly our global Sales Development organization. This role will be responsible for the development of campaign content for emails and talk for the Sales Teams. The role will also play a vital role in building new processes, developing, analyzing, & delivering insights, creating and supporting dashboards to help sales leaders drive their business, and so much more. This is an opportunity for the right candidate to advance their career with CrowdStrike as we expand rapidly.
Responsibilities & Projects to include:
Create Outbound Email Campaigns
Responsible for the creation, writing, and editing of many types of content.
Target a variety of industries in the Enterprise and Corporate space
Coordinate with Marketing Reps in several different regions to develop non-English speaking email campaigns.
Research and analyze cybersecurity issues and intelligence to generate ideas and produce a sequence of emails to connect with prospects
Revise, edit, proofread the content to ensure quality.
A/B test templates to determine which messaging works best for each of our target personas.
Define KPIs for CrowdStrike Sales Development Organization - ‘If it isn’t measured, it doesn’t matter’
Build, maintain & automate weekly/monthly/quarterly reporting on open/reply rates using next-gen tools.
Ad hoc reporting & analysis
Conduct training with SDRs and Account Executives to demonstrate how to most effectively use our instance of Outreach so your campaigns are successfully implemented
Tech-savvy & excited to work in a fast-paced startup environment
Ability to “roll with the punches” as each day can offer new and exciting challenges to solve.
Experience working closely with others and independently.
Evaluate new & existing tools to determine ROI & help get the most value from our tech investments.
Minimum Requirements/Qualifications:
Love to write!
Bachelor’s degree in Business, English, Journalism or other similar fields
Bonus Points if fluent in other languages
Relevant industry experience: High Tech, SaaS, Security
3-5 years of relevant experience in Sales Operations, Enablement, or Marketing
Experience with Salesforce.com required.
Experience with tools such as Outreach, DiscoverOrg, Lusha preferred
Excellent verbal and written communication skills.
Detail-oriented and reliable with strong organizational skills.
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