Customer Insights Manager at Careerlink (Omaha, NE)

| Omaha, NE
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At Omaha Steaks, our customers have always come first. Every decision is made with our customers in mind. We listen to them, learn from them, and deliver exceptional experiences that exceed their expectations every time.

The Customer Insights Manager at Omaha Steaks will be responsible for improving our understanding of our customers at every point in their journey. From brand perceptions, product preferences, marketing and promotion relevancy, personalization needs, to channel purchase, and loyalty behavior, our Customer Insights Manager will discover, compile, interpret, and report in real time, giving Omaha Steaks a clear and actionable picture of our customers in every segment.

The Customer Insights Manager will understand and harvest insights from existing sources including data from our Customer Data Platform (CDP), marketing testing, our CSAT and customer service insights, Net Promotor Score, website analytics, creative testing and UI/UX testing results.

The manager will also develop, manage, moderate, and harvest insights from new sources including qualitative research, quantitative research, brand tracker platform, enhanced satisfaction tools, and product testing intelligence.

The Customer Insights Manager will compile, interpret, and analyze insights and report to
specific stakeholder groups in real time and in scheduled presentations, and will participate
in action planning.

The manager will also ensure that the Customer Insights Practice at Omaha Steaks is operating at peak performance and is always innovating to deepen our understanding of our customers as our file continues to grow, segment, and change.

Job Responsibilities & Duties:
  • Harvest and analyze customer insights data from CDP, CSAT, surveys, test results, website analytics, and other quantitative resources.
  • Schedule, manage, and moderate focused qualitative customer insight gathering sessions and our Customer Advisory Panel.
  • Harvest and analyze customer insights data from qualitative resources.
  • Report out to leaders and stakeholder groups using a blend of reporting tools and presentations in both retrospective and real time frameworks.
  • Plan and develop current and future enhancements to the Customer Insights practice
  • Participate in action planning to activate insights with key stakeholders
  • Build and maintain input sources and output processes for customer insight gathering and reporting.
Knowledge, Skills and Abilities:
  • 4-year college degree or higher in Business, Marketing, or Analytics.
  • Qualitative and quantitative research program management, insights and data analysis, focus group moderation, Net Promotor scoring, CSAT, reporting
  • Microsoft apps, Domo, research tools, and brand tracker platforms.
  • Trained moderator
  • Analytical thinker
  • Clear and organized thinker
  • Strategic focused
More Information on Careerlink
Careerlink operates in the HR Tech industry. The company is located in Omaha, NE. Careerlink was founded in 1992. It has 16 total employees. To see all 455 open jobs at Careerlink, click here.
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