Caesars Sportsbook & Casino
We Are All Caesars
Las Vegas, NV

CRM Offer Coordinator at Caesars Sportsbook & Casino (Las Vegas, NV)

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The CRM Offer Coordinator role involves responsibility for data and execution components of multiple promotion and email projects to both the public and the Caesars Interactive Enterprise (CIE) Database.  The role requires fast-paced project management throughout the lifecycle of the campaign, from creation through delivery to the guests.

What You Will Do:

Each CRM Coordinator is assigned to work on a team that focuses primarily on promotions and emailed campaigns for a group of online gaming sites and apps.  The average workload is 12-15 projects per production month and duties are cyclical, including simultaneous responsibility for project tasks in beginning, intermediate and final stages of completion.  Each project will begin with a pre-formulated strategy, and the Coordinator will receive all details needed to set up offer segmentation, query criteria from an existing database, set up execution rules, load the offer into the internal system, and coordinate creative and drop dates with the CIE email marketing team.  The Coordinator will own each step of the project once it has been assigned, including routing to reviewers and approvers, proofing, uploading details to CIE tools, and all inquiries and notifications.


What You Will Need:

  • Bachelor’s Degree in Marketing, Business, Advertising or related field
  • Working knowledge of Microsoft Outlook, Word and Excel
  • Familiarity with database structures, database terminology, database management, and database querying tools preferred
  • Must possess excellent skills in project and people management
  • Mobile and Social Media targeted marketing experience helpful




Other Minimum Qualifications:

  • Ambition. Proactively seeks opportunities to learn & grow.
  • Initiative. Acts and thinks beyond tasks to accomplish goals.
  • Team Focused.  Ensures understanding, cooperation and consistency within and between departments.  Encourages collaboration and proactively builds rapport with others. Is easy to approach and talk to.
  • Self-Awareness. Genuine understanding of personal strengths and weaknesses. 
  • Environmental Radar. Understands how to get things done and when to involve others in decisions.
  • Business Intelligence. Understands how our organization works.  Demonstrates an understanding of the key business metrics in his/her world.
  • Problem finding. Routinely looks to improve services, processes, and strategies.
  • Creativity. Takes advantage of difficult or unusual situations to develop unique approaches and useful
  • Professionalism. Maintains composure amid challenges; develops, applies, and adheres to standard operating procedures.
  • Functional Knowledge/Skills. Has the knowledge and skills to do the job at a high level of accomplishment.
  • Effectiveness. Effectively manages work and resources to meet timelines and goals amid competing priorities. Consistently demonstrates organization and time management skills.
  • Communication: Prepares clear, concise, and well-organized written and verbal communications. Demonstrates active listening. Provides timely and consistent follow-up.


Essential Job Functions:

  • Fast paced environment, multiple tasks to be handled under time constraint.
  • Must be able to handle a heavy business volume, and sensitive situations relating to team member and guest problems, in a timely manner.
  • Ability to simultaneously manage several projects, and not be frustrated by changing priorities and unforeseen obstacles to achieving objectives.
  • Respond to visual and aural cues.
  • Must have manual dexterity to operate all office equipment.
  • Must be able to maneuver around office and property.
  • Must be able to work independently.
  • Must be able to lift and carry 10 pounds.
  • Must be able to bend, crouch, kneel, twist and work at a desk/counter when performing functions of the job.

More on William Hill US…

William Hill US, now part of Caesars Entertainment, currently operates sports betting in 18 US jurisdictions, an industry-leading 13 of which offer online sports betting. The combined companies have operations in The Bahamas, Colorado, Delaware, Florida, Illinois, Indiana, Iowa, Michigan, Mississippi, Nevada, New Jersey, New Mexico, New York, North Carolina, Pennsylvania, Rhode Island, Tennessee, Virginia, Washington DC, and West Virginia. William Hill US is the licensed sports betting provider for numerous casinos in Mississippi and New Mexico and is the exclusive risk manager for the Delaware and Rhode Island sports lotteries. The combined companies have numerous league partnerships, including MLB, NBA, NHL, and NFL, as well as national media partnerships with CBS Sports and ESPN. Marking a major milestone in American sports history, William Hill US opened the William Hill Sportsbook at Monumental Sports & Entertainment’s Capital One Arena in May 2021, becoming the first ever sports betting venue to open within a US professional sports facility.

William Hill provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, national origin, ancestry, sex, age, physical or mental disability, pregnancy, veteran or military status, genetic information, sexual orientation, gender identity or expression, marital status, civil union/domestic partnership status, familial status, domestic violence victim status, or any other legally-recognized protected basis under federal, state or local laws.  William Hill complies with applicable federal, state, and local laws governing nondiscrimination in employment in every location in which the company has facilities.  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.


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What are Caesars Sportsbook & Casino Perks + Benefits

Volunteer in local community
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Diversity manifesto
Mean gender pay gap below 10%
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Starting at 3 accrued weeks of PTO. EOY roll-over time up to 80 hours! 8 Holidays, 2 Floating Holidays, 1 Birthday Holiday
Paid Holidays
Paid Sick Days
40 hours of sick leave. EOY roll-over time up to 40 Hours of Sick time.
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Customized development tracks

An Insider's view of Caesars Sportsbook & Casino

How do you collaborate with other teams in the company?

I partner closely with our Digital Hub team, comprised of Product Tech, Digital Operations, and Marketing. The Executives who lead these teams are some of the most innovative and driven leaders I’ve ever worked with. As we continue to rapidly grow, our goal is to ensure that we build a collaborative culture, set clear objectives, and have fun


Assistant Director of Human Resources

What are some things you learned at the company?

The need to strategically plan to scale personnel at exponential rates is one of the biggest learned experiences for me. Proactively hiring and building teams ahead of lofty, yet realistic growth expectations has ensured we scale effectively and efficiently.


Manager of Digital & Marketing Talent Acquisition Partner

What unique initiatives do you have that encourage innovation?

I believe in a non-hierarchical way of managing my team which leaves room for honest and open discussions. I genuinely believe this encourages the team to work deferentially and organically forces them to think of ways to be innovative and be true to their respective creative problem-solving selves and to be part of the solution.


Program Director U.S. Digital State Expansion

How has your career grown since starting at the company?

I am just as excited and motivated today, as I was during my initial on-boarding and that is a direct result of the success achieved through the ability to work together. As a member of the team, I am confident that no matter what challenges may surface, Caesars Digital will conquer them together.


Tech Lead

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