The CRM Offer Coordinator role involves responsibility for data and execution components of multiple promotion and email projects to both the public and the Caesars Interactive Enterprise (CIE) Database.  The role requires fast-paced project management throughout the lifecycle of the campaign, from creation through delivery to the guests.

What You Will Do:

Each CRM Coordinator is assigned to work on a team that focuses primarily on promotions and emailed campaigns for a group of online gaming sites and apps.  The average workload is 12-15 projects per production month and duties are cyclical, including simultaneous responsibility for project tasks in beginning, intermediate and final stages of completion.  Each project will begin with a pre-formulated strategy, and the Coordinator will receive all details needed to set up offer segmentation, query criteria from an existing database, set up execution rules, load the offer into the internal system, and coordinate creative and drop dates with the CIE email marketing team.  The Coordinator will own each step of the project once it has been assigned, including routing to reviewers and approvers, proofing, uploading details to CIE tools, and all inquiries and notifications.

What You Will Need:

• Bachelor’s Degree in Marketing, Business, Advertising or related field
• Working knowledge of Microsoft Outlook, Word and Excel
• Familiarity with database structures, database terminology, database management, and database querying tools preferred
• Must possess excellent skills in project and people management
• Mobile and Social Media targeted marketing experience helpful

Other Minimum Qualifications:

• Ambition. Proactively seeks opportunities to learn & grow.

• Initiative. Acts and thinks beyond tasks to accomplish goals.
• Team Focused.  Ensures understanding, cooperation and consistency within and between departments.  Encourages collaboration and proactively builds rapport with others. Is easy to approach and talk to.
• Self-Awareness. Genuine understanding of personal strengths and weaknesses. 
• Environmental Radar. Understands how to get things done and when to involve others in decisions.

• Business Intelligence. Understands how our organization works.  Demonstrates an understanding of the key business metrics in his/her world.
• Problem finding. Routinely looks to improve services, processes, and strategies.

• Creativity. Takes advantage of difficult or unusual situations to develop unique approaches and useful

• Professionalism. Maintains composure amid challenges; develops, applies, and adheres to standard operating procedures.
• Functional Knowledge/Skills. Has the knowledge and skills to do the job at a high level of accomplishment.
• Effectiveness. Effectively manages work and resources to meet timelines and goals amid competing priorities. Consistently demonstrates organization and time management skills.
• Communication: Prepares clear, concise, and well-organized written and verbal communications. Demonstrates active listening. Provides timely and consistent follow-up.

Essential Job Functions:

• Fast paced environment, multiple tasks to be handled under time constraint.
• Must be able to handle a heavy business volume, and sensitive situations relating to team member and guest problems, in a timely manner.
• Ability to simultaneously manage several projects, and not be frustrated by changing priorities and unforeseen obstacles to achieving objectives.
• Respond to visual and aural cues.
• Must have manual dexterity to operate all office equipment.
• Must be able to maneuver around office and property.
• Must be able to work independently.
• Must be able to lift and carry 10 pounds.
• Must be able to bend, crouch, kneel, twist and work at a desk/counter when performing functions of the job.

More on William Hill US…

William Hill US, now part of Caesars Entertainment, currently operates sports betting in 18 US jurisdictions, an industry-leading 13 of which offer online sports betting. The combined companies have operations in The Bahamas, Colorado, Delaware, Florida, Illinois, Indiana, Iowa, Michigan, Mississippi, Nevada, New Jersey, New Mexico, New York, North Carolina, Pennsylvania, Rhode Island, Tennessee, Virginia, Washington DC, and West Virginia. William Hill US is the licensed sports betting provider for numerous casinos in Mississippi and New Mexico and is the exclusive risk manager for the Delaware and Rhode Island sports lotteries. The combined companies have numerous league partnerships, including MLB, NBA, NHL, and NFL, as well as national media partnerships with CBS Sports and ESPN. Marking a major milestone in American sports history, William Hill US opened the William Hill Sportsbook at Monumental Sports & Entertainment’s Capital One Arena in May 2021, becoming the first ever sports betting venue to open within a US professional sports facility.

William Hill provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, national origin, ancestry, sex, age, physical or mental disability, pregnancy, veteran or military status, genetic information, sexual orientation, gender identity or expression, marital status, civil union/domestic partnership status, familial status, domestic violence victim status, or any other legally-recognized protected basis under federal, state or local laws.  William Hill complies with applicable federal, state, and local laws governing nondiscrimination in employment in every location in which the company has facilities.  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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