皇家宠物-Online Trade Marketing Manager

Reposted 18 Days Ago
Be an Early Applicant
Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Senior level
Food
The Role
The role involves developing channel strategy and business plans, managing budgets, optimizing channel performance, and executing brand activation strategies within online trade marketing.
Summary Generated by Built In

Job Description:

1. Shop in shop group channel strategy and annual business plan

2. Manage SIS group Budgets,including Target setting, TE and A&CP investment plan, execution tracking and PR/PO/Contract/TPM notification process.

3. Optimize channel ROI,conduct regular performance analysis and adjust strategies in real time base on data insights.

3. Brand activation contact window, co-work with Nmkt and SPT sales team lock down full year activation calendar and perfect execution

4. SIS group Yee collection and Period sales landing management, by SKU FCST and quota management

5. SIS group instore assets(PDS/POSM) management

6. SIS group customer service management and training

Requirements:

1.Bachelor’s degree or above

2.Strong communication and manage complexity ability

3.Above 5 years’ experience in trade marketing experience or Tmall sales experience

4.Data analysis and business insight, and know the basic business operation, CRM, content related knowledge.

5.Basic financial knowledge and experience in target allocation, budget management, contract and rebate management

Skills Required

  • Bachelor's degree or above
  • 5 years' experience in trade marketing or Tmall sales
  • Strong communication and manage complexity ability
  • Data analysis and business insight
  • Basic financial knowledge and experience in target allocation and budget management

Mars Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.

  • Healthcare Strength The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
  • Parental & Family Support Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
  • Retirement Support Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.

Mars Insights

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The Company
HQ: Mc Lean, VA
41,866 Employees
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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