Online Marketing Specialist - North America

Reposted One Month Ago
Sunnyvale, CA, USA
In-Office
80K-115K Annually
Junior
Security • Software • Cybersecurity
The Role
Manage and configure regional marketing automation campaigns from intake to activation. Build canvases, feeders, emails, landing pages, forms, and segmentations. Collaborate with field and channel marketers, prepare offline data imports, maintain campaign execution plans, and follow marketing automation best practices to drive engagement and revenue.
Summary Generated by Built In

In this role, you will be responsible for producing Marketing Automation campaigns that drive engagement and help achieve revenue goals for the region. This will include engagement with regional field marketers, channels marketing, and demand generation team.  This candidate will become an expert in Marketing Automation campaign design, workflow and campaign configuration, including feeders, emails, landing pages, forms, and segmentations. 


Primary Responsibilities:


  • Support regional Marketing Automation campaign requests from intake to activation - Manage a plan of record for campaign execution and delivery
  • Configure Marketing Automation campaigns including canvas, feeders, emails, landing pages, forms, and segmentations.  
  • Collaborate with the field and channel marketing teams to define, review and collect campaign requirements/deliverables for Marketing Automation campaign production.
  • Prepare offline marketing campaign data for system imports
  • Stay on top of industry knowledge, best practices and trends as it pertains to marketing automation
  • Complete other duties as required

Qualifications and Skills:

 

  • Attention to detail; ability to manage multiple priorities and tasks simultaneously, adjust to multiple demands and meet deadlines.
  • Thrive in ambiguous and/or fluid business conditions with a positive attitude
  • Ability to be concise and clearly communicate electronically and orally
  • Time management and project management are critical skills
  • Ability to work independently and collaboratively
  • Appreciation and comfortable with International cultures and settings
  • Experience with data manipulation in MS Excel; intermediate to advanced level
  • Bachelor’s Degree (Business Management, Marketing or related field preferred) or equivalent work experience required.
  • Bonus: Front-End Web Development including HTML, CSS, JavaScript
  • Keywords: Eloqua, Hubspot, Marketo, Pardot
  • Location: Sunnyvale, CA, United States
  • 1-2 years of experience with Marketing Automation systems, Eloqua preferred

Fortinet offers employees a variety of benefits, including medical, dental, vision, life and disability insurance, 401(k), 11 paid holidays, vacation time, and sick time as well as a comprehensive leave program. 

Wage ranges are based on various factors including the labor market, job type, and job level. Earnings for this position are expected to be $80,000 - $115,000. Exact salary offers will be determined by factors such as the candidate's subject knowledge, skill level, qualifications, experience, and geographic location.

All roles are eligible to participate in the Fortinet equity program, Bonus eligibility is reviewed at time of hire and annually at the Company’s discretion.

About Us
Fortinet (NASDAQ: FTNT) secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless protection across the expanding attack surface and the power to take on ever-increasing performance requirements of the borderless network - today and into the future. Only the Fortinet Security Fabric architecture can deliver security without compromise to address the most critical security challenges, whether in networked, application, cloud or mobile environments. Fortinet ranks number one in the most security appliances shipped worldwide and more than 500,000 customers trust Fortinet to protect their businesses.

We are committed to providing reasonable accommodations for all qualified individuals with disabilities. If you require assistance or accommodation due to a disability, please contact us at [email protected].
 
Fortinet is an equal opportunity employer. We value diversity in our company, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, military/veteran status or any other applicable legally protected characteristics in the location in which the candidate is applying.

Skills Required

  • 1-2 years experience with Marketing Automation systems (Eloqua preferred)
  • Configure Marketing Automation campaigns including canvas, feeders, emails, landing pages, forms, and segmentations
  • Support regional Marketing Automation campaign requests from intake to activation and manage campaign execution plan
  • Collaborate with field and channel marketing teams to define and collect campaign requirements and deliverables
  • Prepare offline marketing campaign data for system imports
  • Experience with data manipulation in Microsoft Excel (intermediate to advanced)
  • Bachelor's degree in Business Management, Marketing or related field, or equivalent work experience
  • Attention to detail and ability to manage multiple priorities, adjust to demands, and meet deadlines
  • Time management and project management skills
  • Ability to be concise and clearly communicate electronically and orally
  • Ability to work independently and collaboratively
  • Appreciation for and comfort with international cultures and settings
  • Front-end web development (HTML, CSS, JavaScript)

Fortinet Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fortinet and has not been reviewed or approved by Fortinet.

  • Healthcare Strength — Healthcare offerings appear comprehensive, including medical, dental, vision, counseling, wellness programs, and HSA/FSA options. Some materials also highlight affordability and multiple plan choices.
  • Leave & Time Off Breadth — Time off is described as strong, with PTO and reports of flexible or even unlimited PTO depending on team or manager. These options contribute to a perception of good flexibility.
  • Parental & Family Support — Support includes maternity and paternity leave alongside childcare/parenting resources and adoption/surrogacy assistance. This indicates robust family-oriented benefits.

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The Company
HQ: Sunnyvale, CA
10,357 Employees
Year Founded: 2000

What We Do

Fortinet develops and sells cybersecurity solutions.

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