Omnicom Media - Account Manager, DCO Strategy & Activation

Position Summary

Reporting into the Dynamic Solutions Lead, this role sits at the intersection of media, creative, and ad tech. The Account Manager, DCO Solutions & Activation is the day-to-day lead across internal and external stakeholders — bridging planning, creative, trafficking, ad ops, activation, and client teams to ensure performance content campaigns are developed and delivered with precision.

The right candidate has a working command of the addressable and dynamic creative landscape, understands how paid media tactics function within a broader plan, and can translate data and campaign learnings into clear, actionable recommendations. They are as comfortable in a client presentation as they are in a trafficking spec sheet.

Key Responsibilities

Strategy & Campaign Management

• Lead the day-to-day management of DCO and performance content campaigns across paid social and programmatic channels, from brief through to in-market delivery
• Develop and maintain DCO personalization and testing strategies to deliver against campaign KPI’s and client business objectives
• Respond to briefs received from planning teams by developing scoped proposals — outlining creative approach, content architecture, timing, and resource requirements
• Build and manage workback schedules across multiple concurrent campaigns, flagging risks and adjusting priorities as needed
• Perform QA on creative assets and trafficking setups prior to launch, ensuring specs, naming conventions, and tracking are accurate

Client & Stakeholder Management

• Serve as a primary point of contact for clients and agency partners throughout the campaign lifecycle
• Manage expectations proactively — communicating status, flagging issues, and keeping all parties aligned across planning, creative, ad ops, activation, and development workstreams
• Manage and coordinate across internal and external stakeholders, ensuring the right people are informed and engaged at the right stages of the campaign
• Prepare and present campaign materials — including performance reports, strategic recommendations, and content proposals — in a clear, organized format

Measurement & Reporting

• Define and manage KPIs in alignment with client and campaign objectives, establishing clear benchmarks at the outset of each engagement
• Extract, analyze, and develop actionable insights against performance data on an ongoing basis, laddering up to broader business objectives
• Build creative performance and media delivery reports that go beyond spend and impression data to assess how individual creative variables, formats, and messaging drove outcomes, surfacing clear direction and opportunities

Desired Skills & Experience

• 4+ years of experience in digital media, ad tech, or performance strategy
• Hands-on experience with paid social activation (e.g., Meta Ads Manager, Business Manager, Commerce Manager)
• Working knowledge of programmatic & social platforms and ad serving (e.g., CM360, FlashTalking, Meta Business Manager)
• Familiarity with the addressable media and DCO ecosystem — how dynamic creative is built, trafficked, and optimized
• Understanding of the creative production process: file types, specs, naming conventions, and the relationship between creative and media teams
• Proficiency in Excel/Google Sheets for data analysis, and PowerPoint/Slides for presentation development
• Strong written and verbal communication skills; able to present clearly to both internal teams and clients
• Highly organized, with a demonstrated ability to manage multiple projects and competing deadlines simultaneously
• Strong critical thinking and problem-solving skills — able to identify issues early and propose solutions
• Familiarity with dynamic feed ad serving across channels and formats
• Experience using Meta Advantage+, Commerce Manager
• Experience working across cross-functional or cross-agency team structures