Omnichannel ManagerAbout the Role
The Omnichannel manager is responsible to build, manage and develop the e-commerce channel (brick & clicks, on-demand). Setting strategy and execute business plans to reach the annual target. Partners with local sales, marketing, E-com activation, customer service, operations, and finance to support customers; ensures priorities and initiatives are aligned with BU/region strategies that drive profitable growth at the total account level (traditional + E-commerce business combined).
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.
What You Will Do
- Execute E-commerce strategy to drive sales growth and conversion.
- Drives negotiations regarding sales and investment targets.
- Leads the execution of E-com product merchandising, promo, analytics and launch initiatives for in-scope customers
- Design and execute communication strategies for e-commerce platforms.
- Develop a thorough understanding of the e-commerce industry and competitive environment.
- Be the internal e-commerce champion, participating in digital marketing plans and ensuring that e-commerce becomes a focus channel both in budget allocation and in the business planning process.
- Implement and track metrics for recording the success of e-commerce channel.
- Create and execute compelling value propositions for each client/Category.
- Manage customer negotiations in relation to Essity’s commercial strategy.
- Analyze online consumer insights and customer needs to find opportunities and develop a continuous improvement plan.
- Implement, monitor and analyze E-Commerce KPIs, to propose corrective actions if necessary.
- Create reports and scorecards that provide relevant information for the organization.
- Partner with the marketing, digital and sales teams and create strategies.
- Initiate, propose and drive an omnichannel strategy by creating synergies and alignment across areas.
- Serves as the internal Subject-Matter-Expert (SME) for selected customers for his/her E-commerce; contributor to best practice sharing, networks and projects across the organization.
- Identify new e-commerce trends and opportunities for business growth and implement action plans.
- Analyze customer data and make recommendations to maximize the potential of e-commerce channels.
- Execute business plans to reach the annual target.
- Build and manage a successful team.
Who You Are
- Bachelor´s degree. (Master degree is a plus)
- +5 years´ experience in sales/ account management/ marketing role (work experience preferably in the e-commerce industry)
- Knowledge of ecommerce and digital marketing
- Strong ability to collaborate with local teams and influence others
- Data analysis
- Negotiation
- Communication skills
- Results oriented
- Excel
- Advanced English
- Leadership
- Organization
- Proactivity
What We Can Offer You
Our purpose, Breaking Barriers to Well-being, provides meaning to everything we do. Working at Essity means a chance to improve well-being for people and opportunities to drive positive change for the society and the environment. As an employee at Essity, you will belong to an organization where you feel valued and supported to grow, and challenged to generate business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
#Essity-MXApplication End Date:29 oct 2024Job Requisition ID:Essity246776
What We Do
Essity - a globally leading hygiene and health company, breaking barriers to well-being. Our expertise in hygiene and health began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.
Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. Our barrier breakers innovate for good and contribute to shaping a sustainable future. At Essity, every career is as unique as the individual. We empower employees to excel together and reach their full potential in a winning culture motivated by a powerful purpose. We provide a sustainable work-life based on flexibility for both employees and employers. At Essity, we are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, is to enable customers and consumers to lead fuller lives at all stages of life.
Our leading global brands include TENA, Tork, Actimove, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic, Vinda and Zewa. Essity has about 36,000 employees. Net sales in 2022 amounted to approximately SEK 156bn (EUR 15bn). The company’s headquarters is located in Stockholm, Sweden, and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity
