Offline Media Coordinator

Posted Yesterday
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New York, NY, USA
In-Office
50K-66K Annually
Junior
AdTech • Marketing Tech • Software
The Role
The Offline Media Coordinator supports management of TV, radio, and OOH media campaigns, collaborating with teams for execution and reporting while maintaining campaign budgets and vendor communication.
Summary Generated by Built In

Situation, a full-service agency building passionate communities for live experience-based clients like WICKED on Broadway and The Metropolitan Opera, seeks Offline Media Coordinator to support the planning and execution of TV, radio, and OOH media campaigns across the agency’s portfolio of full service clients. This role will report to the Media Planning Supervisor and will assist in the development of offline media strategies to effectively meet client goals and objectives. The selected candidate will demonstrate a basic understanding of the offline media lifecycle across standard channels like TV, Radio and OOH, and will have a strong attention to detail with at least 1-2 years experience in an agency environment.

What You’ll Do

In this role, you will work alongside the Media Planning Supervisor and collaborate with other Digital Media Planners, Account Teams, Project Managers and external partners to manage and execute offline media strategies for clients across Broadway, Attractions, and Arts & Culture verticals.

You will support end-to-end media planning and execution of offline media campaigns, from initial proposals/RFPs to vendor selection, campaign maintenance, post-campaign reporting, budget maintenance and reconciliation. 

The ideal candidate will be detail-oriented, a self-starter, and eager to take on new challenges. 

Our office is located in midtown Manhattan and we are currently working in-office four days per week.

Sample Day-to-Day Responsibilities
  • Work collaboratively with internal teams to support the execution of successful offline media campaigns - teams may include Media Planning, Search, Analytics, Creative and Client Services
  • Maintain day-to-day communication with TV, Radio, and OOHmedia vendors and agency partners under the direction of senior team members
  • Attend regular offline media meetings with designated platform reps.  Ensure notes are taken and action items are documented within Asana
  • Support senior team members in developing offline media plans for full-service media clients
  • Monitor campaign budgets through weekly pacing to ensure delivery and accuracy. Make recommendations to reallocate funds when appropriate
  • Request TV and radio logs and proof of purchase from all vendors regularly as part of documentation process
  • Support with reporting  by requesting post-logs and performance data from Situation’s offline media partners 
  • Stay on top of industry trends within offline media channels and regularly share findings with the wider team

Requirements
  • 2-3 years of experience either buying or planning offline media (TV, Radio, OOH,, etc.)
  • At least 1-2 years of experience working within an agency environment
  • Proficiency in Google Suite and Microsoft Excel
  • Detail oriented with an ability to manage to multiple tasks and deadlines simultaneously
  • Experience with Asana and Prisma a plus

Benefits

We offer a competitive base salary and a range of benefits and perks:

  • Salary range: $50k-$66.3k per year, commensurate with experience
  • Health care plan (medical, dental, and vision)
  • Retirement plan with employer match
  • Life and disability insurance
  • Generous paid time off package that includes vacation, sick, “life happens” days, birthdays, summer Fridays and public holidays
  • Paid family leave
  • Cold brew coffee, snacks and fresh fruit
  • Wellness resources
  • Special access to New York City’s arts and entertainment scene

We have been honored for our commitment to our team with workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.

Our Company

We are Situation, a full-service agency that builds and drives passionate communities to meaningful action. We partner with live experience-based brands like WICKED on Broadway, MJ on Broadway, and The Metropolitan Opera, 

Situation is part of Situation Group, a digital-first collective of award-winning advertising agencies.

Skills Required

  • 2-3 years of experience either buying or planning offline media (TV, Radio, OOH, etc.)
  • At least 1-2 years of experience working within an agency environment
  • Proficiency in Google Suite and Microsoft Excel
  • Experience with Asana and Prisma
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The Company
HQ: New York, New York
101 Employees
Year Founded: 2001

What We Do

Situation is an award-winning agency built for live entertainment brands and championing the power of shared experiences around the world. With 20+ years of award-winning work, Situation is designed to meet the challenges and opportunities facing the live events industry today. We offer full marketing and creative services for experience-based brands: live entertainment, attractions, theater, sports, arts and culture institutions, and more. Are you looking for a partner to support your end-to-end consumer experience? Whether we’re full-service or full-specialist, our preferred way of working is the one that sets our clients up to win. Want to join our team of experience champions? We are always on the hunt for new team members who share our core values: innovation, collaboration, and commitment. We’re dedicated to providing equal employment opportunities and creating a diverse staff, reflective of the experiences we champion and audiences we build. Situation is part of Situation Group, a global collective that supports life-changing impact—partnering with brand experiences that promote understanding, connection, community, and growth.

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