This role is with one of our portfolio company.
Role & Responsibilities:
- Strategize, plan, and implement media campaigns across outdoor hoardings, print advertising, ambient and innovative advertising mediums, and mall advertising.
- Coordinate with creative agencies and vendors to conceptualize, design, and deliver high-quality marketing materials such as brochures, opportunity documents, and floor plans.
- Ensure that all collaterals align with brand guidelines and effectively communicate value propositions.
- Act as the primary liaison for multiple external partners, ensuring timely and efficient execution of marketing initiatives.
- Responsible for planning and executing offline marketing activities within residential societies, apartment complexes, and gated communities to drive brand visibility, customer acquisition, and product trials.
- Work closely with internal stakeholders to align marketing efforts with overall business objectives.
- Stay updated on emerging offline marketing trends and adopt innovative strategies to enhance campaign effectiveness.
- Ensure timely delivery and alignment of these materials with broader marketing campaigns.
- Monitor the performance and impact of media campaigns, ensuring timely execution and quality.
- Maintain a content calendar aligned with brand goals, campaigns, and product launches.
- Design and execute customer retention campaigns to increase brand loyalty.
- Continuously experiment with creative marketing strategies to boost visibility and engagement.
Requirements
- Proven experience in offline marketing, with a minimum of 5 years in a similar role.
- Exceptional written and verbal communication skills.
- Strong understanding of brand marketing and community trends.
- Creative thinking and problem-solving abilities.
Skills Required
- 6 to 12 years of experience in offline marketing
- Proven experience in offline marketing (minimum 5 years)
- Exceptional written and verbal communication skills
- Strong understanding of brand marketing and community trends
- Creative thinking and problem-solving abilities
What We Do
At Elevation Capital, we evaluate and understand the exponential nature of technology, how it evolves, how it affects us, and we invest in ideas. Ideas that will become the future. Our investment choices relate to the individuals we represent in our portfolio. We look for individuals that have a solid vision of the future they want to create and a deep understanding of the technology of their endeavour. The future impact of AI is perhaps the most important issue the human race has ever faced. Instead of passively drifting, we need to steer a course. We at Elevation Capital chart the submerged rocks of the future.
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