The Role
The Offline Growth Manager will enhance user acquisition through offline strategies, oversee events, build partnerships, and drive engagement efforts.
Summary Generated by Built In
At BeReal, we are dedicated to authenticity in social media. By encouraging users to share unfiltered moments, we foster genuine connections and celebrate real life. We are now an international team of 70+ and have 40M+ monthly active users. Backed by Voodoo, our team is fully focused on scaling BeReal into an iconic social network used by hundreds of millions.
Role
BeReal is looking for an experienced Offline Growth Manager to develop and execute innovative offline growth strategies. The main goal is to enhance user acquisition through offline channels.
- Events & Activations: Organize and manage offline events, brand activations, and experiential marketing efforts to create meaningful connections with users and drive user growth
- Strategic Partnerships: Identify and build relationships with universities, local organizations, cultural influencers (but not only) to amplify BeReal’s presence.
- Campus Programs: Develop and oversee ambassador programs at schools and universities to drive organic adoption and engagement.
- Referral & Word-of-Mouth Initiatives: Design creative incentive programs to encourage user referrals and organic brand advocacy.
Profile
- 3+ years of experience in marketing, with a focus on offline growth channels.
- Proven leadership in managing and executing large-scale offline marketing campaigns.
- Data-driven, highly organized, and adaptable in fast-paced environments, with the ability to measure offline impact and integrate insights into broader marketing strategies.
- Based in N.Y (or around)
Top Skills
Data Analysis
Experiential Marketing
Offline Marketing
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The Company
What We Do
Voodoo is a tech company that creates mobile games and apps. With 7 billion downloads and over 150 million monthly active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.
The company is one of the most impressive examples of hypergrowth in the ecosystem, having raised over $1B and backed by Goldman Sachs, Tencent, and GBL.
Voodoo is now a team of over 750 employees worldwide, we’re looking for talented individuals from across the globe to join.
Entertain the world with us
voodoo.io/careers/jobs
