NPD Head

Posted 9 Days Ago
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Bengaluru North, Yelahanka, Bengaluru Urban, Karnataka, IND
In-Office
Expert/Leader
HR Tech • Professional Services • Consulting
The Role
Leads end-to-end electronics new product development for appliance products, including circuit design, PCB review, component engineering, embedded systems, validation, troubleshooting, reliability, manufacturing integration, and vendor development. Builds scalable electronics platforms, reduces external design dependency, drives product industrialization and cost optimization, and develops internal engineering capabilities through team leadership, standards, mentoring, and technical process improvement.
Summary Generated by Built In

About the Role

We are looking for a strong techno-managerial leader to build and lead the Electronics NPD capability for a fast-growing appliance manufacturing organization. The role will be responsible for developing in-house electronics engineering capability across new product development, circuit design, component engineering, troubleshooting, validation, and product industrialization.

The ideal candidate should possess deep hands-on expertise in electronics hardware development along with strong exposure to appliance/consumer electronics product development environments.

This role will play a critical part in reducing external design dependency and building scalable electronics platforms for future product lines.


Key Responsibilities

Electronics New Product Development

  • Lead end-to-end electronics product development from concept to commercialization.
  • Drive development of control boards, power electronics, embedded systems, UI/control modules, and appliance electronics platforms.
  • Ensure timely execution of multiple NPD programs across appliance categories.

Circuit Design & Technical Ownership

  • Lead in-house circuit design and electronics architecture development.
  • Review and approve schematic designs, PCB layouts, and component selection.
  • Drive design optimization for performance, reliability, manufacturability, and cost.
  • Work on analog, digital, power, and embedded electronics applications.

Component Engineering & Application Knowledge

  • Build strong component-level engineering capability within the organization.
  • Drive component selection, alternate sourcing, derating analysis, and lifecycle management.
  • Evaluate semiconductor, passive, electromechanical, and power components for appliance applications.
  • Support localization and cost optimization initiatives.

Troubleshooting & Failure Analysis

  • Lead root cause analysis for product failures, field complaints, and manufacturing issues.
  • Troubleshoot circuit-level and component-level failures.
  • Resolve reliability, thermal, EMI/EMC, and power-related issues.
  • Implement corrective and preventive actions to improve product robustness.

Product Validation & Reliability

  • Define validation plans for electronics products and subsystems.
  • Ensure compliance with regulatory, safety, EMI/EMC, and reliability standards.
  • Lead testing activities including endurance, thermal, surge, ESD, and environmental testing.
  • Drive warranty reduction and field reliability improvement initiatives.

Manufacturing & Vendor Integration

  • Work closely with manufacturing, EMS partners, and vendors for successful product industrialization.
  • Support pilot production, DFM/DFT implementation, and production debugging.
  • Improve first-pass yield and reduce manufacturing defects.
  • Develop strong vendor technical assessment and qualification processes.

Technology & Platform Development

  • Develop scalable electronics platforms/modules across multiple appliance categories.
  • Drive innovation in smart appliances, connected products, sensors, touch interfaces, and energy-efficient systems.
  • Support future technology roadmap and platform standardization initiatives.

Team Building & Capability Development

  • Build and mentor internal electronics engineering teams.
  • Establish engineering processes, design standards, review mechanisms, and technical documentation systems.
  • Develop a strong culture of engineering excellence and innovation.


Requirements

Key KRAs / KPIs

  • Successful launch of electronics-based products
  • Reduction in product development cycle time
  • In-house electronics design capability development
  • Field failure/warranty reduction
  • First-pass prototype and production success rate
  • BOM cost optimization and localization
  • Product reliability and validation success
  • Vendor technical capability enhancement
  • Platform reuse and commonization
  • Team capability development

Desired Candidate Profile

Education

  • B.E./B.Tech/M.E./M.Tech in Electronics, Electrical, Embedded Systems, Instrumentation, or related disciplines.

Experience

  • 12–20 years of experience in Electronics R&D / Electronics NPD.
  • Strong experience in appliance manufacturing, consumer durables, consumer electronics, or related industries.
  • Hands-on exposure to circuit design, component engineering, troubleshooting, and product validation is mandatory.
  • Experience in managing complete product development lifecycle.
  • Strong understanding of manufacturing integration and product industrialization.

Technical Skills Required

  • Analog & digital circuit design
  • PCB design/review understanding
  • Power electronics & SMPS
  • Embedded electronics systems
  • Component engineering
  • EMI/EMC understanding
  • Reliability engineering
  • DFM/DFT
  • Failure analysis & troubleshooting
  • Product validation & certification
  • Vendor development


Skills Required

  • B.E., B.Tech, M.E., or M.Tech in Electronics, Electrical, Embedded Systems, Instrumentation, or a related discipline
  • 12–20 years of experience in Electronics R&D or Electronics New Product Development
  • Experience in appliance manufacturing, consumer durables, consumer electronics, or related industries
  • Hands-on experience with circuit design, component engineering, troubleshooting, and product validation
  • Experience managing the complete product development lifecycle
  • Strong understanding of manufacturing integration and product industrialization
  • Knowledge of analog and digital circuit design
  • Understanding of PCB design and review
  • Knowledge of power electronics and SMPS
  • Experience with embedded electronic systems
  • Knowledge of component engineering
  • Understanding of EMI/EMC
  • Knowledge of reliability engineering
  • Knowledge of DFM/DFT
  • Experience with failure analysis and troubleshooting
  • Experience with product validation and certification
  • Experience with vendor development
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The Company
30 Employees
Year Founded: 2010

What We Do

XpertReach is an executive search and recruitment platform that helps startups, MSMEs, investment funds, family offices, and large corporations secure senior and leadership talent. Its services include executive search, interim and advisory placements, contract hiring, freelance consultants, and project-based staffing. The company uses a technology platform and global search capabilities to support critical talent requirements across sectors including financial services, manufacturing, education, retail, and professional services.

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