The National Insights Manager’s primary responsibility is to provide national leadership on insights that inform top-line strategy and selling tools for Multi-Channel Sales, with a focus on long-term channel strategy.
This role will lead the development of insights for monthly communications, retailer topline reviews, and business planning. It will involve a balance of strategic analysis and operational execution. Projects will span multiple channels, including Drug, Value, Specialty Retail, Business Development, and Military.
Job DescriptionSTRATEGIC ANALYSIS AND PLANNING
Lead and support the development of the multi-channel volume plan and forecast.
Ensure best-in-class share and retailer planning processes across all channels, specifically including plan-to-actual gap analysis for both volume and budget.
Develop and implement turnkey, scalable tools for measuring KPIs across all multi-channel verticals.
Assess data, generate insights, and develop clear action plans to support growth.
Contribute to the development of the long-term channel strategy through data analytics and collaboration across all HQ and regional departments, as well as with external retailer networks where appropriate, from initial design through to implementation.
STANDARD REPORTS AND PROCESSES
Identify business opportunities across all channels and provide qualitative and quantitative analytical recommendations that drive market improvement.
Develop financial decision-support tools to optimize budgeting and overall business performance.
Use data (Numerator, Circana, and brand data) and collaborate cross-functionally to design and implement best-in-class tools to track and measure business plan initiatives across each multi-channel vertical.
ANALYSIS
Take full ownership of the content for monthly leadership and commercial review calls, including current business performance, key learnings, and future priorities.
Prepare briefings for the Leadership Team using data and insights.
Lead the creation of retailer-facing executive business updates for our top accounts.
PROJECT MANAGEMENT
Provide leadership and support from development through implementation, including preparing business case proposals; partnering with key stakeholders across departments to effectively track project milestones (e.g., BP/RE); and identifying and coordinating resource needs as appropriate.
Manage and analyze ad hoc projects, including but not limited to sales processes, strategic initiatives, partnerships/adjacencies, and price pack architecture.
Coordinate, communicate, and manage all POS (point-of-sale) ordering with Distribution and Trade Marketing teams for Specialty and Military channels.
Lead the REACH project and coordinate SaMo cross-functional activities required to bring new accounts online.
Qualifications5+ years of experience in an analytical management role in Consumer Packaged Goods (CPG) industry
Highly skilled in MS Excel, MS PowerPoint
Experience with IRI, Numerator, and syndicated data
Experience in Business/Management Consulting is a plus
Knowledge of retail landscape (local as well as National accounts)
Ability to work across functions including headquarters, field/business units and retailers
Ability to work comfortably cross-functionally with key partners, inclusive of IT…”techy by nature” and Trade Finance
High-Level understanding of reporting technology and capabilities
Proven ability to interpret sales data, analyze results and provide actionable recommendations
Ability to convert analytics into insights
Sales-orientation, understands connections between data and sales execution
Additional InformationThis position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $92,000 to $138,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
Skills Required
- 5+ years of experience in an analytical management role in Consumer Packaged Goods
- Highly skilled in MS Excel, MS PowerPoint
- Experience with IRI, Numerator, and syndicated data
- Experience in Business/Management Consulting is a plus
- Knowledge of retail landscape
- Proven ability to interpret sales data and provide actionable recommendations
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
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