National Business Development Manager

For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.

Ready to Power a Smarter World with us?

A career at Generac means stepping into a company that leads technological advances. For more than five decades, Generac has designed and manufactured diesel, natural gas, and bi-fuel generators, but we’ve evolved into so much more. As we continue to grow in both size and technological advances, we consistently push past norms to pave a way towards the future. We are not simply satisfied with what is working now. Instead, we challenge ourselves to revolutionize and optimize the industry while bringing out the best in our people. 

Main focus of the National Business Development Manager is developing, implementing and executing strategies for new revenue generation in the retail market. Calls on prospect customers at all levels of the client organization (C-level, Procurement, Field Service, etc.), assesses customer needs, develops proposals (including customized and complex technical bids), establishes new customers as national accounts, and provides technical support post sale.  Achieves financial targets.  Accountable for leading cross-functional teams with a thorough technical and commercial knowledge of all phases of the sales cycle.  Provides guidance to personnel with less knowledge in solving complex problems. 

Essential Duties:

• Develops and implements strategic sales plan focused on new revenue generation.  Expands Generac business in new areas.

• Develops broad and deep relationships with new customers.

• Negotiates and closes contracts.

• Grows revenue in assigned industry vertical, achieves contribution margin target.

• Implements placement of new and existing products and programs with prospective customers.

• Supervises the involvement of cross-functional personnel within Generac to meet performance objectives and customer expectations

• Drives customer service execution to ensure issue resolution.  Analyzes the current business environment to implement new strategies for customer service

• Develops accurate and detailed metrics for effective financial forecasting and resource allocation.

• Forecasts, develops, manages and achieves budget

• Manages sales pipeline for consistent flow of sales opportunities

• Analyzes and reviews sales trends to identify opportunities and threats

• Other Duties as assigned:

Minimum Qualifications:

• Bachelor’s degree or equivalent experience

• 5 years of sales experience selling directly into the assigned industry

• Ability to travel up to 50%

Preferred Qualifications:

• Significant established relationships in assigned industry

• 5 years of matrix or cross-functional leadership experience in Sales

Knowledge, Skills, and Abilities:

• Excellent verbal and written communication skills

• Excellent presentation skills

• Excellent negotiation skills

• Organizational skills

• Ability to work independently in an entrepreneurial culture

• Ability to analyze financials

• Knowledge of the internal processes and systems that support sales accounts

Great Reasons to work for Generac: 

• Competitive Benefits: Health, Dental, Vision, 401k and many more

• Pride! When a storm strikes, Generac employees always rise to the occasion. Each time a storm hits, many employees volunteer their time with the customer support team or on the production line, while others go right into storm-affected areas to repair generators 

• Make a positive impact. Generac has always been community-minded and dedicated to giving back. The company proudly offers a Volunteer Time Off program, inviting team members to participate in charitable volunteer opportunities on company time. 

• We believe in having fun. From minor celebrations to major events, our employees balance their work by building a strong culture of teamwork and collaboration through a variety of occasions, including our Fun Days. 

• We’re an inclusive company that celebrates differences and keeps equity and respect at the forefront.

Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls.  The employee is regularly required to stand and walk.  On occasion, the incumbent may be required to stoop, bend, or reach above the shoulders.  The employee must occasionally lift up to 25 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision, and the ability to adjust focus.

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.”