National Account Sales Sr Director - Kroger

Title: National Account Sales Sr Director - Kroger 

FLSA Classification: Exempt

Department: National Accounts

Reports to: VP National Accts East/Strategic Accts

Salary: $140K - $162.5K + bonus

Date: 2/2025

Job Summary:

The National Account Sales Sr. Director – Kroger for BeatBox Beverages is responsible for growing the BeatBox business & executing sales and marketing programs at Kroger. This person will own relationships with both the retailer and the wholesaler. They must be critically aware of industry happenings & best practices, competition, and overall alcohol beverage strategies. 

The National Account Sales Sr. Director will need to utilize data to analyze organizational performance in key accounts, build “win/win” selling stories and to identify solutions & opportunities for growth. You must be enthusiastic, self-motivated and a meticulous collaborator/team player who is committed to the success of our business, as well as our customers.

 Supervisory Responsibilities: 

• This position does have direct supervisory responsibilities, overseeing and guiding the performance of team members within the assigned department.
• Teaching, Coaching, & Developing National Acct Managers and Directors.
• Conducting employee 1:1’s.
• Lead and Promote employees. 

Duties/Responsibilities:

• Sell new and expanded distribution of BeatBox brands to national retailers. Experience working with Kroger. 
• Own and build relationships with Kroger Buyers - HQ/RCMs/ABS’s. 
• Develop a strong understanding of client business needs and pain points and develop plans to address those needs.
• Clearly and concisely communicate sales results to the BeatBox sales team and distributor networks to ensure execution of retail plans and promotions.
• Build diligent and detailed follow-up plans on all new distribution and promotional activity.
• Manage budget allocations, ROI, and other financial responsibilities.
• Execute account plans and retail budget in order to maximize set sales goals.
• Manage Travel and Expense as well as BeatBox budgets in order to maximize ROI.
• Preparation and delivery of detailed and professional sales presentations for account business reviews and sales calls.
• Uncover opportunities and grow volume in the target account base.
• Perform additional responsibilities and duties as assigned by management.

Required Skills/Abilities: 

• Proven track record in building good relationships with retail customers, internal associates, and wholesalers.
• Demonstrated ability to take the initiative to gather and use customer feedback to identify customer and market needs and challenges.
• Demonstrated diligence and ability to follow through on all commitments (internal and external stakeholders).
• Excellent written and oral communication skills and must be able to communicate effectively across all levels of the organization.
• Geographic location is flexible but must be in a city with access to a major airport. Preferred location is Cincinnati, OH.
• Demonstrated ability to achieve performance goals with a minimum of direction.
• Travel up to 50% of time.

Education/Experience:

• A Bachelor's degree preferred or equivalent job experience in the consumer products industry.
• A minimum of 5-8 years sales experience in the beverage alcohol industry with a minimum of three years experience selling to Off-Premise chain retailers. A strong understanding of category management is required.
• Proven analytical skills and an understanding of syndicated data and its applicability to beverage alcohol categories are required.

Knowledge of Kroger syndicated data systems preferred - Mkt 6 & 84’51

• Experience calling on Kroger preferred. 
• Preferred 5+ years of people management experience.

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.