40/29, the ABC affiliate in Rogers, Arkansas is seeking a Multiplatform Sales Consultant. In this role, you will act as a trusted advisor to local businesses, developing and executing data-driven, multiplatform marketing strategies that deliver measurable results. You’ll leverage the power of broadcast, streaming (CTV/OTT), digital, CRM systems, and AI-enabled tools to help clients grow and compete in today’s evolving media landscape.
If you are motivated by building relationships, solving business challenges, and delivering innovative marketing solutions, we want to hear from you. This is an in-person position reporting to the Local Sales Manager.
What We’re Looking For
You will drive revenue growth by building client partnerships, delivering data-driven strategies, and executing effective multiplatform campaigns.
Responsibilities
Revenue Growth & Business Development
- Drive revenue growth by identifying and pursuing new opportunities across broadcast, digital, streaming, and advanced advertising platforms using data and market insights
Prospect, cultivate, and close business through a consultative, solutions-based approach while consistently exceeding revenue goals
Client Strategy & Sales Execution
- Partner with clients to understand their goals and challenges, serving as a trusted advisor to translate needs into effective marketing solutions
Develop, present, and execute customized, multiplatform strategies aligned with client objectives and business growth
Data, Analytics & AI-Driven Optimization
Leverage data, audience insights, CRM (Customer Relationship Management) systems, and AI-enabled tools to inform strategy
Analyze performance and optimize strategies using data-driven insights
Sales Operations & Pipeline Management
Utilize CRM systems (Microsoft Dynamics) to:
- Manage and track sales pipeline activity
- Maintain accurate client and prospect records
- Forecast revenue and monitor performance
Account Management & Client Growth
Manage and grow client accounts through strong relationships and strategic guidance
Drive retention and revenue through upsell and cross-sell opportunities
Campaign Execution & Cross-Functional Collaboration
Collaborate with internal teams (creative, digital, operations) to execute campaigns
Ensure campaigns are delivered accurately, on time, and aligned with client expectations
Communicate campaign goals, updates, and performance across teams
Support post-campaign analysis and optimization efforts
Innovation, Industry Trends & Professional Development
Stay current on industry trends, including digital platforms, ad tech, and AI innovations
Continuously build expertise in emerging marketing technologies and tools
Apply new insights and innovations to improve sales strategy and client outcomes
What We’re Looking For
- Experience in media, digital, or consultative sales
- Strong understanding of digital marketing solutions (programmatic, social, search, OTT/CTV preferred)
- Experience using CRM platforms (e.g., Microsoft Dynamics or similar) to manage client relationships and sales pipeline preferred
- Experience using data, analytics, or AI tools to support business decisions or sales efforts
- Proven ability to develop new business and grow existing accounts
- Excellent communication, presentation, and negotiation skills
- Self-motivated, goal-oriented, and highly organized
- Ability to thrive in a fast-paced, collaborative environment
- Experience working with business owners and decision-makers
- Valid driver’s license and reliable transportation
- Related military experience will be considered
Values in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible, and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.
Skills Required
- Experience in media, digital, or consultative sales
- Proven ability to develop new business and grow existing accounts
- Experience using data, analytics, or AI tools to support business decisions or sales efforts
- Strong understanding of digital marketing solutions (programmatic, social, search)
- OTT/CTV experience
- Experience using CRM platforms (e.g., Microsoft Dynamics) to manage client relationships and sales pipeline
- Excellent communication, presentation, and negotiation skills
- Self-motivated, goal-oriented, and highly organized
- Ability to thrive in a fast-paced, collaborative environment
- Experience working with business owners and decision-makers
- Valid driver's license and reliable transportation
Hearst Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.
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Healthcare Strength — Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
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Retirement Support — Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
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Leave & Time Off Breadth — Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.
Hearst Insights
What We Do
Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.
