About Gray Media:
Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 47 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios.
About WWSB:
Live, work, and play in a very unique media market that so many vacationers call a top destination. WWSB-TV is the ABC Television station serving Sarasota & Manatee Counties on the Suncoast of Southwest Florida. Beautiful, postcard-worthy views are bountiful, and so are the opportunities to enjoy the Florida lifestyle. Yes, the beaches are minutes away. So are some of the top attractions in Tampa Bay, Orlando, and South Florida. You're a quick ride from some of the most popular theme parks and cruise ports. While visitors come and go, our station and our newsroom are committed to serving the thousands upon thousands of people who call the Suncoast home. You'll find a special emphasis on covering news with a hyperlocal focus, while embracing the best practices found in some of the region's top markets.
Job Summary/Description:
WWSB -TV Tampa Bay/Sarasota is seeking an organized and creative professional to help lead our digital sales efforts in the role of Multimedia Sales Manager. The position works in tandem with the Director of Sales on the development of our sales team and on revenue development for the station, specifically championing digital sales.
Duties/responsibilities include, but are not limited to:
- Overall focus on business development with a strong focus on new local direct and digital revenue
- Revenue forecasting for individual and overall performance to local broadcast, digital, and new local direct budgets
- Providing digital training to the sales team
- Assisting Media Executives in presenting and closing business
- Providing updated sales presentations and collateral using up-to-date materials
- Oversight of the digital support team in maintaining campaign tracking, delivery, and reporting to ensure campaign success
- Working at a partnership/consultative level as an expert in digital advertising with a Media Executive and advertisers
Qualifications/Requirements:
- A bachelor's degree from a four-year college or university or equivalent is preferred
- Minimum of 2+ years of prior experience in broadcast and digital sales
- Management experience is preferred
If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WWSB-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Skills Required
- Minimum of 2+ years prior experience in broadcast and digital sales
- Expertise in digital advertising (consultative selling, digital strategy)
- Experience overseeing campaign tracking, delivery, and reporting
- Bachelor's degree or equivalent
- Management experience
What We Do
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.
