Multi Media Advertising Sales Manager - Cedar Rapids, IA

Posted 3 Days Ago
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Cedar Rapids, IA, USA
In-Office
Senior level
AdTech • Marketing Tech
The Role
Leads and coaches a multimedia advertising sales team, drives revenue and profitability across advertising, digital, and subscription products, and develops integrated sales programs. Builds relationships with key customers and communities, supports marketing initiatives and events, analyzes market and financial data, manages pricing and discounts, and trains staff on sales systems. Partners with newspaper and website editors while overseeing sales performance across multiple locations.
Summary Generated by Built In

Multimedia Advertising Sales Manager

Position Purpose:

The Multimedia Advertising Sales Manager provides sales and marketing leadership to new and existing clients.

Essential Responsibilities:

  • Supervise, motivate and coach the Multimedia Advertising team to exceed sales performance goals and objectives; holding all Multimedia Advertising representatives accountable for achieving profitability.

  • Exceeds sales revenue budgets (ad, digital and subscription).

  • Provides marketing support through community events, special sections, subscription programs, sales programs, etc.

  • Develops, forecasts, and sells profitable programs that contribute to APG’s bottom line. Provides continuous analysis of current sales volume, potential sales and expanse of AMM’s customer base.

  • Develops positive relationships with key customers and communities.

  • Works closely with editors of each newspaper/website assisting them as needed.

  • Reviews market analysis to determine customers needs, price schedules, and discount rates.

  • Champions sales data systems, provides training and clear expectations to all staff. Utilizes systems to provide timely feedback, reports and financial data analysis.

This description of duties is not intended to be all-inclusive or to limit the discretionary authority of supervisors to assign other tasks of a similar nature or level of responsibility.

Qualifications:

Education & Experience:

  • Bachelors Degree or higher in business, marketing or related field.

  • Five to eight years of experience with at least three years in management.

Skills & Abilities:

  • Requires a leader with strong managerial, sales, marketing, and finance skills.

  • Proven background in developing, selling and negotiating large profitable programs.

  • Ability to creatively develop profitable sales and marketing programs to grow advertising and subscriptions is a must.

  • Proven track record of profitably delivering new and integrated programs (print, digital) is required.

  • Strong direct sales and marketing skill set required.

  • Ability to lead sales teams in multiple locations required.

  • Excellent verbal and written communication, presentation and consulting skills.

  • Entrepreneurial spirit, ability to think creatively with an eye for achieving business goals.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Skills Required

  • Bachelor’s degree or higher in business, marketing, or a related field
  • Five to eight years of experience
  • At least three years of management experience
  • Strong managerial, sales, marketing, and finance skills
  • Proven experience developing, selling, and negotiating large profitable programs
  • Ability to develop profitable sales and marketing programs for advertising and subscriptions
  • Proven record of delivering profitable integrated print and digital programs
  • Strong direct sales and marketing skills
  • Ability to lead sales teams in multiple locations
  • Excellent verbal, written communication, presentation, and consulting skills
  • Entrepreneurial and creative approach to achieving business goals
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The Company
HQ: Minneapolis, Minnesota
527 Employees
Year Founded: 2014

What We Do

Adams MultiMedia is a family-owned media company committed to empowering communities through trusted journalism and strategic marketing solutions. Formerly known as Adams Publishing Group, we’ve evolved to meet the changing needs of readers, businesses, and organizations across the country. With operations in 19 states and a portfolio that includes daily and non-daily newspapers, digital platforms, commercial printing, and targeted advertising services, we connect local audiences with the information and tools they need to thrive. Our expanded capabilities now include: Digital marketing (programmatic, OTT/CTV, social, and search) Geofencing and audience targeting Commercial printing and direct mail Event marketing and sponsorships Community-first storytelling and journalism At Adams MultiMedia, we believe in the power of local. Our team is dedicated to helping businesses grow, communities stay informed, and voices be heard. Community Stories • Marketing Solutions ? Learn more: AdamsMultiMedia.com

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