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The Role
Apprentice social media executive responsible for executing social media strategies for magazine brands, creating captions and local content, scheduling posts, engaging with audiences, collaborating with editors and influencers, monitoring KPIs, measuring campaigns, and recommending content improvements. The role includes videography, social media platform management, campaign reporting, and one day of study each week toward the apprenticeship qualification.
Summary Generated by Built In
Location: Essex
Job Type: Full-time, with one day’s study
About Us: Newsquest Media Group is a prominent media company known for its commitment to local journalism and digital advertising solutions. With over 250 news brands and magazines, Newsquest reaches 41 million digital users and 7 million print readers monthly. The company prides itself on bringing a voice to local communities by investing in passionate journalists who deliver authoritative news that readers trust. Additionally, Newsquest provides highly responsive digital marketing services for small and medium-sized enterprises (SMEs) and has a vast County Life Magazine portfolio which includes leading magazines such as Essex Life, Suffolk magazine, Kent Life and Norfolk magazine amongst others. We have an exciting apprenticeship opportunity as a social media executive, which will work alongside our team of Eastern Counties magazine editors to increase our online presence and engagement across all of the main social media platforms.
Role: To implement and execute the SM playbook for our magazine portfolio. Using the central provided content, enhance these posts with high quality local content including video through close working with the local editors.
Job Type: Full-time, with one day’s study
About Us: Newsquest Media Group is a prominent media company known for its commitment to local journalism and digital advertising solutions. With over 250 news brands and magazines, Newsquest reaches 41 million digital users and 7 million print readers monthly. The company prides itself on bringing a voice to local communities by investing in passionate journalists who deliver authoritative news that readers trust. Additionally, Newsquest provides highly responsive digital marketing services for small and medium-sized enterprises (SMEs) and has a vast County Life Magazine portfolio which includes leading magazines such as Essex Life, Suffolk magazine, Kent Life and Norfolk magazine amongst others. We have an exciting apprenticeship opportunity as a social media executive, which will work alongside our team of Eastern Counties magazine editors to increase our online presence and engagement across all of the main social media platforms.
Role: To implement and execute the SM playbook for our magazine portfolio. Using the central provided content, enhance these posts with high quality local content including video through close working with the local editors.
Key Responsibilities
- Execute, implement, and manage our social media strategy.
- Execute the pre-defined social media KPIs
- Create captions for the predetermined central content posts to the SM playbook guidelines
- Collaborate with each of our magazine editors to determine a monthly content strategy.
- Create a monthly social media schedule of local content and upload it along with the central content to the SM planner by end of one month for the next.
- Research and identify collaboration posts from the original magazine content
- Listen to all posts and ensure timely reactions to comments
- Measure the success of every social media campaign and report back to management monthly
- Stay up to date with the latest social media best practices and technologies.
- Use social media marketing tools available to the business
- Monitor user engagement and suggest content optimisation
- Identify and collaborate with local influencers who can partner with our brand to mutually extend both our reach and theirs.
- Provide constructive feedback.
Skills, Knowledge and Expertise
- Must be prepared to enroll in the apprenticeship program and agree to work to the relevant qualification and associated study time,
- A passion and knowledge of Facebook, and Instagram and Tik Tok. Plus a knowledge of Twitter, LinkedIn, Pinterest, +, and other social media best practices.
- Has a flair for social media and can demonstrate usage
- Willing to learn and understand social media KPIs.
- Excellent organisational skills
- Videography skills
- Critical thinker and problem-solving skills.
- Team player.
- Good time-management skills.
- Great interpersonal, presentation, and communication skills.
Benefits
- 25 days holiday + bank holidays + your birthday off
- Holiday buy scheme for extra flexibility
- Structured career progression & ongoing training
- Pension plan
- Employee Helpline counselling and advice
- Perks & discounts including:
- Gym membership
- Cycle to Work scheme
- Eye care
- Retail discounts
- Team building days & annual volunteer charity day
About
A name you can trust - we’ve been a part of your community for generations.LOCALiQ is the name for all that Newsquest Media Group does today, from trusted local newspapers and websites to digital marketing services that can help you reach new customers as you’ve never been able to before.LOCALiQ is the name that combines your trusted local news brand with digital marketing.It hasn’t replaced the name of your local Newsquest newspaper and its website, but it encompasses everything we can offer.Those services include online advertising and best-in-class digital marketing, backed by data gathered from our 1.5 million local campaigns and 45 million monthly users.Put our experts to work for you, and we believe you’re hiring the best marketing partner a business can have.
Skills Required
- Must enroll in the apprenticeship program and complete the relevant qualification and associated study time
- Knowledge of Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, and social media best practices
- Demonstrable experience or usage of social media
- Willingness to learn and understand social media KPIs
- Excellent organizational skills
- Videography skills
- Critical thinking and problem-solving skills
- Teamwork skills
- Good time-management skills
- Strong interpersonal, presentation, and communication skills
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The Company
What We Do
We are a media company with a difference. We are committed to bringing a voice to your region by investing in a passionate team of journalists who proudly serve their communities by sharing authoritative news that readers trust. Our sales teams provide local businesses with highly responsive digital advertising and marketing solutions. We are one of the largest regional news publishers in the UK and have a portfolio of more than 250+ local news brands and magazines online and in print. With an online audience of 41 million users a month and 7 million readers a week in print, our content is read by a substantial proportion of the UK population. In addition to our local news brands, we own a number of digital pure play and specialist media businesses such as s1jobs and s1homes, Exchange & Mart, and Newsquest Specialist Media. We also own LOCALiQ, an award-winning digital marketing agency that specialises in driving more leads, increasing online growth and generating return on marketing investment on behalf of thousands of UK SMBs. Our parent company is Gannett Inc, the largest news publisher in the US. Gannett is listed on the New York Stock Exchange.
