Motorsport Marketing Intern

Company Description

At Bosch, new ideas are a thriving tradition and have been for over 130 years. As a leading technology and services supplier, we take advantage of our global opportunities for strong and meaningful development. Every day around the world, thousands of Bosch associates develop new products and systematically improve and innovate those already developed.

Bosch Motorsport is a top tier supplier of electronics, sensors, actuators and engineering services to premier racing series and teams throughout the world. At Bosch Motorsport North America, you will have the opportunity to work on challenging tasks in a young, dynamic, entrepreneurial team.

As a part of sales and marketing support team, you will be a key member to help support our customers in professional motorsport series within North America. Your major tasks will include sales analysis & forecasting, supporting marketing activities, and North American motorsport market analysis.

Our Culture

Passion and Performance. Bosch Motorsport North America is a team of professionals that have a passion for performance at all levels on and off the track. Whatever we do, we strive to be at the top step of the podium.

Entrepreneurialism and Innovation. We like challenging the status quo. We leverage innovation and our entrepreneurial spirit to solve technical and commercial topics alike.

Communication. We consistently develop relationships internally and with our customers through timely and regular open dialogue.

Balance. Winning is important to us, but so is balance. We work hard, but value a healthy work-life balance.

Job Description

As the Motorsport Marketing Intern, you will play a vital role in supporting marketing initiatives, event coordination, and partnership activations. You will be involved in hands-on experience in motorsport activations, trade shows, vendor communication, creative content development, and data-driven decision-making to enhance marketing strategies.

Your Key Responsibilities will include:

• Event Coordination & Logistics: Assist in planning and executing motorsport events, activations, and trade show participation.
• Partnership & Vendor Management: Support partnership activations and maintain communication with vendors for marketing-related topics, including branded goods and team gear.
• Sales & Customer Support: Assist the sales team with customer and dealer communications.
• Marketing & Communication: Contribute to global and regional communications, including content production, media relations, and event promotions.
• Project Management & Process Improvement: Track projects, improve marketing processes, and ensure efficient execution.
• Creative Design Assistance: Support creative design efforts across different locations.
• Regional Partnerships: Lead communication and coordination for regional partnerships.
• Data-Driven Decision Making: Collect, analyze, and interpret marketing data to optimize campaigns, improve event strategies, and enhance customer engagement.

Qualifications

Minimum Qualifications:

• Currently pursuing a Bachelor’s or Master’s in a Business related field.
• Minimum 3.0 GPA.
• Minimum 18 years of age.
• Strong analytical and mathematical skills.
• Structured working approach to high quality standards.
• Comfortable with critical thinking and proposing improvements.
• Able to work independently and self-driven person.
• Good attention to detail, decision making and problem solving.
• Strong MS Office skills, particularly Excel.

Preferred Qualifications:

• Project Management tool experience (MS Project, Asana, Monday or others is a plus)
• Motorsport interest/experience preferred (Race teams, FSAE, etc)
• Copywriting experience is a plus.

Ideal Candidate Characteristics

• A strong sense of personal accountability with demonstrable comfort in an entrepreneurial environment
• Self-disciplined, attentive to deadlines, and effective at time management
• Excellent communication skills; clearly articulate ideas in a way that resonates with your target audience
• Eagerness to learn and grow personally and professionally
• Proficient in Excel and Business Analytics tools

Additional Information

By choice, we are committed to a diverse workforce - EOE/Protected Veteran/Disabled.

BOSCH is a proud supporter of STEM (Science, Technology, Engineering & Mathematics) Initiatives

• FIRST Robotics (For Inspiration and Recognition of Science and Technology)
• AWIM (A World In Motion)

Indefinite U.S. work authorized individuals only.  Future sponsorship for work authorization unavailable.