Mobile Games Release Specialist

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

Mattel Game Studios builds and publishes digital games inspired by Mattel’s iconic brands—creating high-quality experiences that connect players with the characters and worlds they love. Led by seasoned games industry leaders, we partner across disciplines and with best-in-class external studios to bring experiences to life for a global audience. 

The Opportunity: 

We’re looking for a Mobile Games Release Specialist to own submission execution and continual release operations across mobile game titles launching on Apple’s App Store, Google Play, and Epic Games Store. This is a publishing-side role that works in close partnership with Production, internal QA Management, LiveOps, external QA vendors, and third-party development studios to ensure builds, store metadata, assets, compliance inputs, and submission materials are complete, accurate, and delivered on schedule. With a strong focus on execution, coordination, and first-party readiness, this role helps Mattel Game Studios launch polished, compliant, and on-time mobile experiences. 

What Your Impact Will Be: 

• Own first-party submission execution: Prep and manage submissions for launches, live updates, hotfixes, and regional rollouts across Apple’s App Store, Google Play, Epic Games Store, and Creator platforms. 

• Drive release logistics: Maintain checklists, timelines, and release plans so teams are aligned on requirements, dependencies, approvals, and target dates. 

• Own release calendar and version control: Ensure builds, metadata, and submissions are prepared, approved, and submitted on schedule. 

• Coordinate cross-functional release operations: Partner with Production, internal stakeholders, QA, and development teams to gather inputs, blockers, risks and timeline changes, and support informed decisions. 

• Work alongside vendor-led QA operations: Coordinate with the QA Manager and QA partners to align release candidate readiness, validation status, defect priorities, and submission timing. 

• Manage store setup and compliance: Oversee store metadata, assets, disclosures, release notes, and platform requirements to ensure submissions are accurate and complete. 

• Own first-party feedback and launch execution: Respond to platform review feedback, communicate with all stakeholders, coordinate resubmissions, track rollout status, crash reporting, and support urgent fixes to keep releases moving. 

• Improve release processes: Maintain templates, playbooks, and documentation while identifying opportunities to use AI-assisted workflows to streamline submission preparation, status tracking, and release communications. 

What We’re Looking For:

• 4+ years in mobile game release operations, submission management, or related games publishing QA roles, with hands-on experience supporting launches across major mobile storefronts. 

• Experience managing submissions with Apple’s App Store Connect and Google Play Console; Epic Games Store; Age Ratings Boards experience is a plus. 

• Strong understanding of mobile release workflows, platform requirements, store metadata, privacy disclosures, age ratings, and regional release setup. 

• Experience coordinating across Production, QA, engineering, vendors, and third-party development partners in a deadline-driven LiveOps environment. 

• Strong attention to detail, operational judgment, and communication skills, with proficiency in tools such as Jira, Confluence, TestFlight, Fastlane, automation systems, and store submission consoles. 

Preferred Qualifications 

• Shipped mobile game(s) and/or supported live game services / tech in live games production environments. 

• Active Scrum Master certification (PSM, CSM). 

*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential. 

Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!

How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

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