Mobile ASO/Paid

Why Sintra?

50,000+ small business owners use Sintra every day. Not because it's another SaaS tool — but because our AI helpers actually feel like teammates. They reply to customers, post on social media, analyze data, and much more. For someone running a business alone, this is the first time they've had help that actually helps.

We've built something people care about. Now we need to make it great.

We're looking for a Mobile ASO & Paid UA Specialist to own our app's visibility and growth across the App Store and Google Play. You'll combine organic discovery — metadata, creatives, ratings, conversion rate optimization — with paid user acquisition campaigns to drive installs, reduce cost per install, and improve overall app performance.

This is a data-heavy, execution-focused role for someone who understands the full funnel from store listing to in-app conversion.

App Store Optimization (ASO)

• Own metadata strategy — titles, subtitles, descriptions, keywords — for both iOS and Android

• Manage and iterate on store creatives: screenshots, preview videos, icons, and feature graphics

• Monitor and improve conversion rates at every stage of the store listing

• Track keyword rankings and competitor movements

• Manage ratings and reviews strategy

Paid User Acquisition

• Plan, launch, and optimize paid campaigns across Apple Search Ads, Google UAC, Meta, TikTok, and other relevant channels

• Manage budgets and hit CPI/CPA targets

• Develop and test ad creatives in collaboration with the design and video teams

• Analyze campaign performance and translate data into actionable optimizations

• A/B test creatives, audiences, bids, and landing experiences continuously

• Hands-on experience with ASO tools (AppFollow, Sensor Tower, AppTweak, MobileAction, or similar)

• Proven track record running paid UA campaigns for mobile apps

• Strong analytical skills — comfortable in dashboards, attribution tools (Adjust, AppsFlyer, Branch), and spreadsheets

• Understanding of iOS and Android store algorithms and how they differ

• Creative judgment — you know what makes a good store screenshot or ad hook

• Detail-oriented and self-directed — you manage your own priorities and deadlines

Monthly Salary:

Salary: €3,500–€6,000 gross/month depending on experience.

Benefits

• Equity package: share in the company’s long-term success through an equity plan that rewards your impact and commitment.

• Flexible working model: enjoy a flexible approach to work that supports a healthy balance between your professional and personal life.

• Private health insurance: comprehensive private health coverage to support your well-being.

• Workout sessions with a personal trainer: access guided workout sessions with a personal trainer to help you stay active, healthy, and motivated.

• Daily office-provided lunch: fresh, complimentary lunch provided in the office every workday to keep you energized and focused.

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