Mid/Senior PPC Specialist

Sorry, this job was removed at 08:11 a.m. (CST) on Thursday, Jul 10, 2025
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3 Locations
Hybrid
Information Technology • Software • Cybersecurity
The Role
Do you know the meaning behind terms like PPC, CPM, or CTR? Would you like to manage Surfshark's paid search channels and implement leading paid marketing strategies? Then you could be an excellent fit for our PPC team! They do everything ad-related: from analyzing competitor activities to developing and testing acquisitions for paid channels. They test ad copies and level up our conversion rates. They earn money by spending it, and now they are looking for someone to join their forces!

If you want to:

  • Managing and scaling paid search and other paid channels (like Display, Programmatic, etc.) with a focus on performance and efficiency.
  • Testing and refining acquisition strategies to drive quality traffic and conversions across different markets.
  • Running A/B tests for ad copy, creatives, and landing pages to boost campaign performance.
  • Analyzing campaign data to spot opportunities, find what’s underperforming, and make improvements.
  • Putting together regular reports that clearly show how campaigns are doing, what’s working, and what could be better.
  • Staying up to date with trends in paid media and digital marketing — and bringing fresh ideas to the table.

And you can check off:

  • At least 2+ years of experience in managing paid search acquisition campaigns;
  • Proven expertise in data analysis and reporting, with proficiency in analytics tools (e.g., Google Analytics, Looker, Tableau, Excel, Google sheets and etc.);
  • Excellent analytical thinking, ability to draw correct conclusions from data and subsequent action steps;
  • Experience in working with complex, global, large-scale campaigns;
  • Excellent time management skills;
  • Ability to work independently and collaboratively within a team;
  • Outstanding interpersonal skills for effective collaboration with other departments;
  • Proficiency in English both verbal and written;
  • Familiarity with SEO and CRO best practices is an advantage;
  • Intermediate skills with Google Tag Manager and web tracking is an advantage.

Here’s the deal:

  • Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
  • Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;
  • Tools of your choice: choose technical equipment and the tools you need to do your best;
  • Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
  • Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;
  • Work-life balance: as a general rule, we work based on a 3+2 hybrid model. And let’s not forget the WFA policy – an opportunity to work from anywhere in the world;
  • Premium Surfshark accounts: for you, your family, and friends;
  • Gross salary: 2500-4700 Eur/month for the Lithuanian market. It may vary depending on your skills, experience, or location.

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The Company
Kaunas, , Kauno
419 Employees
Year Founded: 2018

What We Do

Surfshark is a fast-growing cybersecurity company focused on developing humanized privacy & security protection solutions to secure people's digital lives. Its core product is one of the TOP 3 VPNs globally, trusted by millions of users around the world. Additionally, Surfshark has been developing solutions such as Antivirus, Alert - a data leak detection system, a private search tool - Search, Incogni, Dedicated IP, and Alt-ID. Founded in 2018 as a VPN, Surfshark has quickly managed to become one of the leading brands in the VPN industry and offers a security bundle that goes beyond the VPN. Today, Surfshark is a second unicorn in Lithuania with 400+ employees in Vilnius, Kaunas, Warsaw, and Berlin, and securing the digital lives of users in 100+ countries

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