Mid-Market Account Executive

Posted 9 Days Ago
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Dallas, TX
In-Office
Mid level
Software
Leading Digital Solutions Provider
The Role
The Mid-Market Account Executive at Cirrus leads outbound sales to multi-location businesses, managing the full sales cycle and generating a self-driven pipeline, focusing on consultative sales and ROI modeling.
Summary Generated by Built In
About Us

Cirrus is a HaaS technology enabled electronics provider that is changing the signage industry by building the first on-premise marketing platform to empower every brick and mortar business to grow. We initiated our mission with the goal of designing and producing outdoor digital signage more affordably. Now, Cirrus extends beyond just signage, offering an integrated solution that includes indoor and outdoor displays, content management, sensor technology, analytics software, and proactive hardware monitoring. These elements work together to deliver actionable insights, enabling businesses to make data-driven decisions for their growth and operational efficiency.

Our product portfolio is diverse, featuring five unique lines tailored to meet various business requirements: Outdoor Displays, Digital Window Posters, Media Players, People Counters, and Car Trackers. These are all interconnected through our cloud-based software platform, ScreenHub. ScreenHub is an intuitive digital signage software crafted to simplify content management and sign operations for our clients.

By joining Cirrus, you'll be part of a dynamic team driven by innovation, integrity, passion and hustle. We value the unique contributions of each team member, fostering a collaborative environment where creativity thrives. Together, we're reshaping the future of customer engagement and experience in the signage industry.

About the Role

We’re looking for a confident and highly driven Mid-Market Account Executive to lead outbound sales efforts into multi-location restaurant and automotive businesses (5+ locations).

This role is responsible for self-generated pipeline and full-cycle sales—identifying prospects, running discovery, building ROI visibility models, and closing recurring revenue deals.

If you enjoy outbound hunting, selling to operators and franchise owners, and building repeatable motions in a rapidly scaling environment, this is a high-impact role with direct visibility to executive leadership.

This role is fully on-site in our Dallas office. Our Team thrives on in-office collaboration and real-time work, with standard hours Monday through Friday.

Role Responsibilities
  • Own outbound prospecting into restaurant, retail automotive, and franchise groups with 5 to 50 locations

  • Build and execute multi-channel outreach sequences (phone, email, LinkedIn, video, direct mail)

  • Partner with SDRs to build account lists, messaging, and campaign strategy

  • Run high-impact discovery focused on traffic volume, signage visibility, and revenue lift

  • Deliver platform demos and coordinate scoping with Solutions Engineering

  • Build ROI and traffic visibility business cases using Cirrus analytics tools

  • Manage multi-stakeholder deals including owners, operators, marketing, and finance

  • Guide prospects through permitting, site surveys, installation timelines, and contracting

  • Maintain CRM accuracy and pipeline hygiene inside HubSpot

  • Work cross-functionally with Marketing, Product, and Project Management to drive deal success

  • Provide market feedback and help refine processes, messaging, and targeting

  • Represent Cirrus with professionalism and ownership throughout the full sales cycle

Role Requirements
  • 3+ years of full-cycle sales experience, preferably in outbound-led roles

  • Familiarity with equipment financing, leasing structures, or recurring hardware models a plus

  • Proven success selling into multi-location or franchise organizations

  • Experience generating your own pipeline (not dependent on inbound)

  • Strong consultative selling skills, including ROI and business case development

  • HubSpot CRM experience strongly preferred

  • Ability to run structured sales cycles with multiple stakeholders

  • Excellent verbal and written communication and presentation skills

  • Self-starter who thrives in a fast-moving, high-ownership environment

What Success Looks LIke
  • Pipeline Generation: You build and manage a healthy pipeline of qualified mid-market accounts driven primarily by outbound efforts.

  • Predictable Revenue: You consistently close net-new MRR deals while maintaining clean deal stages and forecast accuracy.

  • Restaurant & Automotive Expertise: You quickly become fluent in the needs, buying dynamics, and revenue impact drivers for multi-location restaurant and automotive operators.

  • Efficient Sales Cycles: You run tight discovery, build business cases that move deals forward, and proactively drive next steps without internal babysitting.

  • Trusted Partner: Internal teams see you as a reliable, detail-oriented seller who manages expectations, communicates proactively, and hands off deals cleanly to Project Management and Customer Success.

Cirrus Core Values: What we look for in a teammate.
  • Bring Passion: We take pride in our work and bring our BEST to all interactions with our customers and teammates. We encourage rigorous discourse to improve the customer experience each and every day.

  • Quality: Quality isn’t a catch-all phrase. It is an action plan that requires hard work and focus to achieve. Step by step, we strive to build quality into everyday processes and products to achieve our collective success.

  • Winning Takes a Team: Show genuine commitment, be flexible, get involved, be reliable, help and support others, and move our company forward.

  • Remove Friction: Eliminate roadblocks in the way of smooth operations by promoting and embracing changes geared towards making things easier. Be bold! Don't settle for "That's just the way it is."

  • Respect: An individual who communicates and conducts themselves in a polite and positive manner, and encourages others around them to do the same; without judgment of peers regardless of rank, position, age, gender, or race.

  • Innovate Every Day: Have the courage to challenge what is perceived as conventional or typical. Be observant of surroundings and outspoken about ideas and changes that will positively impact people.

Top Skills

Hubspot
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The Company
HQ: Portsmouth, NH
125 Employees
Year Founded: 2011

What We Do

Cirrus is a technology and digital solutions provider that is changing the industry by making high-quality, high-definition digital signage an affordable solution for our customers.

Our purpose is found in the magic of working with customers in building solutions that work. We aren't just another digital signage manufacturer. We stand out as a team of engineers, sales professionals, creatives, and service experts who continually learn from our customers’ challenges. By investing time in understanding that no two solutions are alike, we believe we can enable our customers to truly maximize their unique on-prem marketing potential.

Our journey began with the vision of engineering and manufacturing outdoor digital signage in a more cost-effective way. Today, we offer a complete suite of tools, from indoor and outdoor signage, to analytics software and hardware monitoring, that provide real-time insights while simultaneously empowering businesses and organizations to make informed decisions on its growth.

Only Cirrus offers five distinctive product lines, each designed to address specific aspects of business needs: Outdoor Displays, Digital Window Posters, Media Players, People Counters, and Car Trackers – all seamlessly integrated under a single cloud-based software platform. We developed our easy-to-use digital signage software, ScreenHub, to make it simple for our customers to manage signs and create content. With free training for every Cirrus sign owner, we teach our customers to create dynamic, smart, and engaging messages that resonate.

Join us and be part of a team of talented, ambitious, creative people that value integrity, individuality, and inclusivity. We are one team with diverse perspectives that make us stronger. And together, we're revolutionizing the way people and businesses create the best customer experiences.

We’re hiring! Learn more at: www.cirrusled.com/careers

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