Mgr - Integrated Marketing

Reposted 7 Days Ago
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New York, NY
In-Office
70K-85K Annually
Senior level
News + Entertainment
The Role
The Integrated Marketing Manager develops and fulfills custom marketing solutions for advertising partners, collaborating cross-functionally and managing client relationships to drive sales revenue across various platforms.
Summary Generated by Built In
Job Description

AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world. 

We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, Independent Film Company, Sundance TV and We TV; and film distribution labels Independent Film Company and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business. 

We are currently seeking a Mgr - Integrated Marketing to join our Integrated Marketing & Content Room team based in our New York, New York, headquarters.

JOB SUMMARY 
We are seeking an Integrated Marketing Manager reporting to Integrated Marketing Director within our NY office.  

AMC Networks Manager of Integrated Marketing is a dynamic, creative, and solution-oriented individual responsible for the ideation, development, and fulfillment of custom marketing solutions for AMC Networks advertising partners across all platforms. They work closely with the Director of Integrated Marketing and their colleagues across departments, managing relationships with the AMCN Sales Team and external clients to ensure success on all partnerships and campaigns. 

JOB RESPONSIBILITIES

  • Assist with the strategic development of sales pitches, packages, and solutions (both proactive and in response to RFPs) to drive sales revenue across all platforms, including linear, digital, social, and on-ground events
  • Provide best-in-class partnership to AMCN Sales leadership and their Account Executives, assisting with all marketing-related agency requests and client needs in developing clear, concise, and creative client pitches
  • Accompany the Sales team on pitch meetings to represent AMC Networks and creatively speak to custom proposals and client opportunities as needed
  • Liaise with external partners and forge new relationships to develop and implement new revenue-generating opportunities across all platforms proactively
  • Collaborate cross-functionally daily across Sales, Programming, Creative, Production, Digital, Social, and Research departments to develop insights, data-driven packages, and sponsorships
  • Lead the execution and fulfillment of all sold client marketing campaigns across all platforms/ networks and attend production shoots as needed
  • Oversee the development of all AMCN Sales & Content Room materials, including pitch decks, proactive sponsorship presentations, one-sheets, case studies, recap decks, etc.
  • Act as an editorial filter to ensure all ideas pitched and executed are on-brand
  • Maintain working knowledge of the competitive landscape, keeping the team up to speed on trends, emerging platforms, and ad products to help inform pitches and client conversations
  • Educate, present, and pitch materials and new concepts regularly at internal All Hands meetings
  • Assist with the day-to-day management of a coordinator

QUALIFICATIONS (Required & Preferred) 

  • Bachelor’s degree in related fields, such as Marketing, Business, or Communication
  • 5-7 years integrated marketing experience at a media company, agency, or brand with an emphasis on custom marketing solutions for Ad Sales 
  • Experience working cross-functionally with creative, strategic, and technical teams 
  • Demonstrated expertise in PowerPoint, strong Microsoft Office skills, and experience with Airtable 
  • Exceptional writing, storytelling, and communication skills with a keen understanding of how to craft and evolve narratives succinctly for client pitches. 
  • Outstanding project management + coordination skills including organization, attention to detail, planning, multi-tasking and time management
  • Strong communicator, comfortable with presenting in front of groups and clients 
  • Self-starter who can work independently and with a team in a fast-paced environment
  • Ability to adapt, be flexible, and solution-oriented in an environment of constant change. 
  • Strong internal communication, time management, and interpersonal skills 

The base compensation range for this position is $70,000 to $85,000 commensurate with experience. AMC Networks additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. AMC Networks values the benefits achieved through in-office collaboration, but we provide our employees with the flexibility to work from home one day per week.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.

Top Skills

Airtable
MS Office
PowerPoint
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The Company
HQ: New York, NY
2,481 Employees
Year Founded: 1980

What We Do

AMC Networks is the ultimate destination for mold breaking, genre defying, and premier storytelling. Operating in over 125 countries worldwide, we’re the global leader in targeted subscription streaming and home to iconic and fan-favorite brands across television, independent film, production, distribution, gaming, and publishing.

Our brands include targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK, and the anime-focused HIDIVE streaming service, in addition to AMC, BBC AMERICA, IFC, SundanceTV, WE tv and IFC Films. We also operate AMC Studios, our in-house studio, production and distribution operation, AMC Networks International, our international programming business, and 25/7 Media, our production services business.

We’re behind some of the most celebrated and acclaimed original content in television and film history, from pantheon-level TV series Mad Men, Breaking Bad, and Better Call Saul to Academy Award-winning independent dramas like Boyhood, to the biggest drama series on cable for over ten years, The Walking Dead, and so much more.

We have a long history of building loyal and engaged fan communities, creating new formats, delivering new experiences, generating buzz, and we work hard every day to bring new and innovative stories and ideas to life.

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