JOB SUMMARY:
LION is an international company that operates in three markets: the emergency services, military and civilian agency uniforms, and personal equipment markets. LION serves a global customer base of fire departments, military installations, institutions, corporate organizations and training companies from multiple offices around the world. Our mission is to develop the best fire protective and fire training products possible to enhance the safety of the global workforce.
The MAM is responsible for all sales activities related to all PPE product categories with emphasis on growth and profitability of the Midwest Region covering ND, SD, NE, MN, IA, MO , WI, IL, MI, IN, OH, and KY.
ESSENTIAL FUNCTIONS:
- Focus will be increasing market penetration/ share of Tier 1 and Tier 2 fire departments in the US.
- Meets assigned targets for profitable sales volume and strategic objectives in assigned accounts.
- Participates in joint forecasting and Sales and Operations Planning process with DSMs and distributors that develops mutual performance objectives, financial targets and sales forecasting.
- Contribute to the strategic planning and execution of sales and marketing activities.
- Partner with marketing team regarding marketing programs and materials.
- Play a key role in building strategic partnerships, alliances and relationships to expand core product lines or bring new product lines to the organization.
- Manage and track sales activity in CRM (Salesforce).
- Establish relationships with key contacts with Tier 1 and Tier 2 departments.
- Coordinates the involvement of Company personnel including DSMs, Customer Sales & Support and Management resources in order to lead solution development efforts and meet customers’ expectations.
- Proactively assesses and validates customer needs on an ongoing basis (Voice of Customer).
- Represent LION at national tradeshows and major industry events.
- Assist with bid response process with Tier 1 and Tier 2 departments utilizing DSMs, Marketing, Customer Sales & Support and any other LION resources needed to respond.
EDUCATION & EXPERIENCE:
- Bachelor degree desired, with accumulated years of experience taken into consideration.
- Ability to build close connections with major metropolitan end-users and with LION’s distribution channels and supply chain partners.
- Excellent interpersonal skills and customer relations skills.
- Working knowledge of CRM software.
- Technical skills including working knowledge of Microsoft Office, basic email and smartphone.
- Strong negotiation and communication (verbal and written) skills.
- Demonstrated track record of sales results and territory growth.
- Must be able to deliver impactful and concise presentations and demonstrations to large groups.
- Proven leadership skills as a sales support and business development resource.
- Understanding of business acumen and budgeting/ forecasting processes preferred.
RELATIONSHIPS & CONTACTS:
- Build strong relationships with dealer principles, industry partners and Tier 1 and Tier 2 end-users.
- Work closely with Senior Sales Leadership, Customer Sales and Support, Internal and External Sales team members, Marketing, and President, Lion Group-- Americas.
PHYSICAL DEMANDS AND WORKING CONDITIONS
- Travel of up to 75%. Frequently travel is outside the employee's local area and overnight.
- Highly flexible and able to react constructively and with a positive attitude to multiple demands, shifting priorities, change and unexpected events.
- May be required at times to perform light lifting and carrying (30 lbs) and up to 8 hours a day on standing/walking/ driving.
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Skills Required
- Bachelor degree desired
- Excellent interpersonal skills
- Working knowledge of CRM software
- Technical skills including working knowledge of Microsoft Office
- Strong negotiation and communication skills
- Demonstrated track record of sales results
What We Do
LION is always ready to make sure you're ready for what's next. We have a legacy and ongoing vision of introducing new products and services — designed to ensure the health, safety and performance of the first responders and military personnel who serve our communities and our country. LION PERSONAL PROTECTIVE EQUIPMENT (PPE) Our game-changing PPE innovations are designed to best prepare firefighters, EMS teams and law enforcement officers for the dangers and hazards they encounter on the emergency calls. Our first responder garments also include high-performance CBRN ensembles, rescue wear and LION StationWear™. Additionally our LION TotalCare® maintenance programs help to extend PPE wear life and safety performance, LION FIRE TRAINING Our state-of-the-art fire training tools and custom training facilities provide the global workforce and first responders with realistic, repeatable training scenarios, keeping them prepared for the potential live-fire dangers they face on the job. LION MILITARY LOGISTICS Paradigm-shifting supply chain and logistics programs from our LVI division help keep equip our warfighters for the rigors of training and the challenges of battle. Always keeping first responders ready for action....before, during and after.









