Head of Communications, MENA & APAC

Reposted 3 Days Ago
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Dubai, ARE
Hybrid
Expert/Leader
Artificial Intelligence • Cloud • Machine Learning • Mobile • Software • Virtual Reality • App development
We believe the camera presents the greatest opportunity to improve the way people live and communicate.
The Role
The MENA Head of Communications will develop and execute the communications strategy in the MENA region, manage a team, and engage with various stakeholders, enhancing Snap's brand narrative and media relationships.
Summary Generated by Built In

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Comms Team is responsible for conveying Snap’s mission, vision and values to core audiences within our community, which include Snapchatters, advertising partners, content partners, investors, policymakers, and Snap team members. This passionate team works hard to show the world what makes Snapchat the best platform for communication and storytelling, and to ensure the narratives about the company, its people, and its products are accurate and compelling.

We’re looking for a Head of MENA & APAC Communications to join our team! With key offices across Dubai, Riyadh, Doha, Singapore, Sydney, Tokyo and Mumbai, we are looking for a leader who has experience across both regions.

What you'll do:

Be responsible for developing and driving our MENA & APAC communications strategy for the business, laying out a detailed plan for achieving objectives and clear, measurable results

Develop and maintain the external narrative of our MENA & APAC business, in close partnership with regional leadership teams and General Managers across key markets. Preparing executives for thought leadership communications and key speaking engagements

Lead a team of comms and media specialists across MENA & APAC to execute the communications strategy across media + creator engagement

Take an audience-led approach to developing a diverse comms strategy that reaches advertisers/agencies, parents, policymakers and Snapchatters

Shape and influence stakeholder thinking and expectations, building trust in a kind, smart and creative environment

Drive positive reputational outcomes across MENA & APAC and take a hands-on approach to driving activity across the markets with your team

Be a critical partner to cross-functional teams across the business, including Marketing, Sales, Global Brand Experience, Talent & Partnerships, Creative Strategy and Business Insights - collaborating to align with the right strategies and desired outcomes.

Lead and develop work that:

Highlights our contribution to MENA & APAC, technology leadership and growing community.

Educates brands and creative agencies about our products, strategy and creative campaigns, driving share of voice in key trade and vertical sector press

Shows Snapchat’s relevance and importance in the daily lives of our community

Demonstrates the work we do to keep Snapchatters safe and the tools/resources available for our community

Build, strengthen and nurture key media relationships and have responsibility and oversight of the MENA & APAC press office

Work closely with regional management teams to prepare them for media interviews, speaking engagements and internal milestone moments

Inspire others to do great work and lead from the front in showing what great ideas and results look like, while supporting and mentoring the MENA & APAC Comms team to help them grow and develop

Lead and manage our agency partner relationships across MENA & APAC to deliver a drumbeat of moments and coverage aligned to our business goals

Serve as a spokesperson for the media and be a trusted contact for reporters who rely on you for timely, accurate information

Knowledge, Skills, and Abilities

Deep understanding of the media landscape across MENA & APAC, including national, business, advertising and industry trade media

Strong experience of working cross-functionally with partners and stakeholder management both internally and externally

Experience of working on relevant multidisciplinary communications programs with strong experience in B2B communications

Comfortable with the uncertainty of change and able to deal constructively with problems that do not have clear solutions or outcomes

Strong news judgement and relationships with top tier media and influencers

Ability to balance strategic thinking with tactical execution and attention to detail

Ability to prioritise effectively to deliver against business priorities

Ability to thrive in a fast-paced environment, make decisions, manage multiple projects simultaneously, and meet tight deadlines

Experience of working with agencies and managing external partners

Implement smart use of tools like AI to help aid our comms function

Minimum qualifications:

12+ years relevant experience

Deep understanding of the media landscape across MENA & APAC, including national, business, advertising and industry trade media

Experience and exposure across both MENA and APAC markets, with the ability to navigate diverse cultural, business and media environments

Strong experience of working cross-functionally with partners and stakeholder management both internally and externally

Experience of working on relevant multidisciplinary communications programs with strong experience in B2B communications

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Skills Required

  • 12+ years relevant experience

What the Team is Saying

Xiaolin
Yvette
Matt
Jasmeet
Xueyin (Sherry)
Amir
Jung
Xu
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The Company
HQ: Santa Monica, CA
5,000 Employees
Year Founded: 2011

What We Do

Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. We contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

Why Work With Us

Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

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Snap Inc. Teams

Team
Product + Tech
Team
Machine Learning
Team
Sales
About our Teams

Snap Inc. Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our “default together” approach is an 80/20 model where we are asking team members to spend 80% of the time, on average, in the office, with the remaining 20% of the time spent remote.

Typical time on-site: 4 days a week
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