At Swarovski, where innovation meets inspiration, our people desire to explore, experience, and create. We are looking for a Media & Trade Marketing Manager Korea where you will get a chance to work in a rewarding role within a diverse team that is pushing boundaries. Be part of a truly iconic global brand, learn and grow with us. We’re bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.
About the job
Your responsibilities include, but are not limited to:
Lead end-to-end media strategy, planning, execution, and performance optimization across all media channels. Responsible for managing the marketing budget, including forecasting, tracking, and performance monitoring.
Media planning:
AD (Print, digital and OOH)
• Formulate annual media strategy and campaign plans aligned with global guidelines
• Collaborate closely with media agencies for planning, execution, reporting, and competitor monitoring
• Define target media channels (print, OOH, digital), budget allocation, placements, and frequency
• Oversee asset development, visual validation, and production quality
• Lead end-to-end media planning and ensure alignment with central media team and agency performance
Digital marketing specific responsibilities:
Own relationship with media agencies and internal e-commerce team to define digital media plans that deliver engagement and efficiency at scale
Monitor campaign performance and assess against KPIs (ROI, reach, engagement)
Identify optimization opportunities to improve efficiency and performance
Develop digital strategies to strengthen brand visibility and market penetration
Budget Management
Responsible for media budget planning and follow-up
Monitor monthly, quarterly, and yearly A&P spending and ensure budget efficiency
About you
We are looking for a unique and amazing talent, who brings along the following:
Bachelor’s degree in marketing or a related field
10 years of relevant experience in media planning and digital marketing
Strong experience in digital media and social platforms, with data-driven mindset
Experience in retail or luxury industries preferred
Strong communication and presentation skills
Excellent planning and organizational skills
Strong cross-functional collaboration skills with a “Win as One” mindset
Strong stakeholder management and relationship-building skills
Fluency in Korean and English
Proven track record of delivering commercial results in a multi-channel environment.
What we offer
You can expect a range of benefits, including:
Learning and career development programs to help you grow
A global employee assistance program offering support in the areas of mental, physical, and emotional health, managerial support as well as financial and legal matters
Hybrid and flexible work options to support your work-life balance
Paid volunteering leave to support causes that matter to you
Exclusive employee discounts on Swarovski products
Skills Required
- Bachelor's degree in marketing or a related field
- 10 years of relevant experience in media planning and digital marketing
- Strong experience in digital media and social platforms
- Experience in retail or luxury industries
- Fluency in Korean and English
What We Do
Swarovski is an Austrian luxury goods company that designs, manufactures, and sells high-quality crystal jewelry, watches, and accessories. The company is renowned for its precision-cut crystals and long-standing heritage in craftsmanship and innovation.
