Media Technology and Tools, Programmatic -Senior Associate

Reposted 4 Days Ago
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New York, NY
Hybrid
Senior level
Financial Services
We’re one of the world’s biggest technology-driven companies
The Role
As a Senior Associate, you will integrate AI into Paid Media strategies, leading enhancements in martech capabilities and overseeing AI project execution while collaborating across teams.
Summary Generated by Built In
Job Description
Join the Advanced Media Solutions team, a team of media and technology professionals focused on AI configuration and enablement across JPMorganChase Paid Media. This team works in close partnership with Paid Media subject matter experts, Controls, Compliance, Legal and Sourcing. This ensures the solutions are delivered end-to-end, while ensuring responsible use of AI in compliance with internal policies, laws, and regulations, with regular progress updates being shared with senior leadership/C-Suite management. As part of its mandate, the Advanced Media Solutions team will devote time to remain up to date with cutting-edge advances in AI.
As the Media Technology and Tools, Programmatic -Senior Associate on the Advanced Media Solutions team, you will work with colleagues across the Paid Media team, execution platforms, media agencies, Data & Analytics, etc. to integrate the use of artificial intelligence into business strategies to deliver measurable commercial impact and solutions geared to assist the Paid media team. Your responsibilities include advancing both traditional AI/ML and generative AI capabilities, identifying priorities, and focusing on high-impact AI use cases. You will set the Generative AI strategy, reuse and scale AI solutions across lines of business, and foster an AI-first culture among employees.
Job responsibilities
  • Remain up to date with the latest progress and breakthroughs in the AI community.
  • Synthesize complex information about marketing technology solutions into a cohesive narrative for various stakeholders.
  • Collaborate closely with Data and Analytics, Product, Technology, Modeling, Finance, and Media teams to streamline working groups.
  • Track and memorialize timelines, roadmaps, and project plans that are commercially relevant and future-facing.
  • Lead martech capability evaluation, make recommendations, and implement both internal and external solutions across Lines of Business. Consult on operational BAU process workflows.
  • Oversee the planning and execution of AI and agent-based automation projects for Media AOR and third-party capabilities, ensuring delivery on time, within scope, and within budget.

Required qualifications, capabilities and skills
  • 5+ years' experience in programmatic campaign management and experience in executing campaigns across multiple digital channels, with firsthand experience in programmatic DSPs such as Dv360, Trade Desk, Amazon, and Vistar
  • Experience in collaborating effectively across functions to generate results through orchestrated execution and optimization of performance programs including strategy, messaging, branding, creative, trafficking, tagging, etc.
  • Strong analytical mindset and ability to connect technology investments to business outcomes
  • Strong collaboration across cross functional teams to integrate AI solutions into existing processes
  • Planning and executing projects while keeping to timelines and budget
  • Passion for problem solving and innovative (out of the box) thinking
  • Ability to learn complex business problem statements and re-formulate in simple terms, and to distill complex data into actionable insights
  • Exceptional attention to detail and a commitment to accuracy
  • Apply solutions across the media landscape (e.g., audience segmentation, predictive analytics, generative content, dynamic creative optimization).
  • Demonstrated ability to figure out solutions to hard problems with many constraints, using sound judgement to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative
  • Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship

Preferred qualifications, capabilities and skills
  • Experience at a media agency or at a Demand-Side Platform (DSP) in strategy or buying
  • Familiarity with Agile or Lean marketing methodologies
  • Proficiency in SQL is preferred and Excel is essential
  • Proficiency in data analysis tools and programming languages such as Python, R is a plus.
  • Experience with Measurement solutions (MMM, MTA), automation, clean rooms, customer data platforms, knowledge and identity graphs, marketing and media execution platforms

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.

Top Skills

AI
Amazon
Dv360
Excel
Machine Learning
Programmatic Dsps
Python
R
SQL
Trade Desk
Vistar

What the Team is Saying

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The Company
HQ: New York, NY
289,097 Employees
Year Founded: 1799

What We Do

JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands.

Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products.

Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com.

©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.

Why Work With Us

Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.

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