At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.
As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.
Position Summary
The Media Manager will oversee the execution of multi-channel media campaigns supporting CVS Pharmacy and Health Services initiatives, omni-channel expansion efforts, and CVS retail branding campaigns. He/she will be responsible for operational excellence on these campaigns. He/she will be responsible for building relationships with key business peers in order to fully understand their goals and partner to help achieve these goals. The Media Manager will work directly with agency partners to aid in execution of the communication strategies. He/she will partner closely with the Marketing Analytics team to ensure measurement plans for campaigns can be executed properly, ensuring that every investment is accountable.
1. Proactively manage and participate in the creation and execution of multi-channel media campaigns across CVS Pharmacy with the goal of driving script acquisition, front store sales, or adoption of health services.
2. Collaborate with agency partners, peers, and business stakeholders.
3. Manage budget trackers, flowcharts, and trafficking documents.
This position will work closely with the Senior Media Manager, business owners, agency partners, media colleagues, and analytics partners.
The Media Manager must have the ability to manage multi-channel strategies that support multiple business units and stakeholders, with a focus on delivering business results. In addition to excellent management skills, he/she must posses strong communication skills and the ability to influence stakeholders in the organization. He/she must be able to collaborate within a cross-functional team comprised of diverse skills and backgrounds (media, creative, analytics) and operate within a highly productive unit.
Required Qualifications
5 years + of multi channel media experience with an emphasis on results-oriented programs
1 year of B2C experience required
Preferred Qualifications
Retail / Healthcare experience preferred
Agency experience preferred
Ability to collaborate within a cross-functional team
Ability to impact and influence others
Strategic Thinker
Deep subject matter expertise in all media channels with a particular focus on digital and broadcast
Strong communication skills, both written and verbal
Collaborative spirit and disposition with internal and external constituencies
Highly detail-oriented
Self-starter, independent worker, and problem-solver
Education
Bachelor's degree or equivalent experience ( 4 years)
Anticipated Weekly Hours
40Time Type
Full timePay Range
The typical pay range for this role is:
$66,330.00 - $145,860.00This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.
Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.
Great benefits for great people
We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:
Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.
For more information, visit https://jobs.cvshealth.com/us/en/benefits
We anticipate the application window for this opening will close on: 06/02/2025Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.
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What We Do
CVS Health is the leading health solutions company that delivers care in ways no one else can. We reach people in more ways and improve the health of communities across America through our local presence, digital channels and our nearly 300,000 dedicated colleagues – including more than 40,000 physicians, pharmacists, nurses and nurse practitioners.
Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications, or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day.
