MEDIA EXECUTIVE - WLOX

Posted 6 Days Ago
Be an Early Applicant
Biloxi, MS, USA
In-Office
Entry level
Digital Media • News + Entertainment
The Role
Develop new local business through prospecting, lead generation, and full-cycle sales. Consult with business owners and marketing decision-makers to create TV and digital advertising strategies, present proposals, manage client accounts, maintain CRM records, forecast revenue, and collaborate with internal teams to execute campaigns. The role requires strong communication, relationship-building, organization, creativity, persistence, and a valid driver’s license with reliable transportation.
Summary Generated by Built In

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios.

About WLOX:

WLOX (Channel 13) is South Mississippi's dominant, award-winning ABC and CBS affiliate — proudly serving the Gulf Coast community since 1962 and frequently recognized as the nation's #1 ABC affiliate by viewer share. As a Gray Media station, WLOX is backed by the resources of the nation's largest owner of top-rated local television stations, offering unmatched career growth opportunities. If you're looking to make a real impact in a market that matters, WLOX is the place to do it.

Job Summary/Description:

WLOX has an immediate opening for an Entry-Level Account Executive to join our growing team of integrated marketing and advertising professionals. In this role, you will work face-to-face with local business owners and marketing decision-makers, helping them grow their businesses through powerful TV and digital marketing solutions.

Through the use of effective research, marketing strategy, and advertising, we help our clients find and keep their very best customers. Our goal is to grow our commanding share of the local broadcast and digital revenue market. If you are a high-energy, creative individual who loves working with people and is motivated to exceed expectations, this could be the opportunity for you.

Duties/Responsibilities include, but are not limited to:

* Prospect & Develop New Business — Research opportunities in your market, generate and follow through on sales leads (both warm and cold), and maintain an active pipeline of potential revenue. The majority of your time will be focused on developing new local direct business.
* Own the Full Sales Cycle — From prospect to close, manage new business revenue and budget goals with consistency and accountability.
* Consult & Strategize — Meet with business owners, marketing executives, and advertising managers to conduct needs assessments and develop targeted digital and broadcast marketing solutions tailored to their goals and budgets.
* Build & Present Proposals — Design, write, and present compelling marketing proposals and PowerPoint presentations that align with client business objectives.
* Manage Your Book of Business — Utilize CRM and client management tools to maintain detailed account records, track interactions, forecast accurately, and grow existing client relationships.
* Collaborate Cross-Functionally — Partner with creative, strategy, analytics, and support teams across all departments to ensure seamless campaign execution and client satisfaction.
* Stay Current — Keep up with digital marketing trends, tools, and best practices to position yourself and Gray Media as trusted advisors in the marketplace.

Qualifications/Requirements:

* Sales experience preferred; a background or degree in Business, Marketing, Communications, or a related field is a plus
* Strong organizational, written, and verbal communication skills
* Proficiency in Microsoft Office products: Outlook, Excel, PowerPoint, and Word
* Willingness to learn and master digital advertising products and tools
* Strong relationship-building, follow-up, and customer service skills
* Self-starter with the ability to work independently and positively influence others in a fast-paced environment
* High achiever with creativity, persistence, and a strong work ethic
* Ability to think critically and design solutions for complex client challenges
* Coachable mindset — open to feedback and committed to continuous improvement
* Comfortable selling to, challenging, and building trust-based relationships with executives
* Must possess a valid driver's license with a good driving record; MVR check required
* Must have reliable transportation that meets required insurance coverage needs
* Must meet Gray Media driving requirements

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WLOX-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.


Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • Strong organizational, written, and verbal communication skills
  • Proficiency in Microsoft Office, including Outlook, Excel, PowerPoint, and Word
  • Ability and willingness to learn digital advertising products and tools
  • Strong relationship-building, follow-up, and customer service skills
  • Ability to work independently and positively influence others in a fast-paced environment
  • Creativity, persistence, high achievement, and a strong work ethic
  • Ability to think critically and design solutions for complex client challenges
  • Coachable mindset and commitment to continuous improvement
  • Comfort selling to, challenging, and building trust-based relationships with executives
  • Valid driver’s license with a good driving record; MVR check required
  • Reliable transportation meeting required insurance coverage needs
  • Must meet Gray Media driving requirements
  • Sales experience
  • Background or degree in Business, Marketing, Communications, or a related field
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The Company
HQ: Tulsa, OK
2,154 Employees
Year Founded: 1897

What We Do

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.

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