Media Buyer

Media Buyer

Position Title: Media Buyer
Reports To: Marketing Director
Location: Limassol, Cyprus
Job Type: Full-Time (on-site)

About Us:
EC Markets is a multi-regulated global CFD company with over 12 years of experience in the trading industry. As we continue to expand globally, we are looking for a skilled Media Buyer to manage and optimize our media investments. This role is crucial in driving brand awareness, lead generation, and customer acquisition in a competitive Forex/CFD market.

Job Description:
As a Media Buyer at EC Markets, you will be responsible for planning, negotiating, and purchasing advertising space across various digital and traditional platforms. The ideal candidate has a deep understanding of the Forex/CFD industry, excels in data-driven decision-making, and thrives in a fast-paced environment.

Duties and Responsibilities:

• Research and identify the most effective media channels for Forex/CFD audiences, including programmatic, social media, display, and performance marketing platforms.
• Develop and execute media buying strategies aligned with EC Markets' marketing goals and budget.
• Negotiate competitive rates with media vendors to maximize ROI.
• Collaborate with the creative team to ensure ad assets align with campaign objectives and comply with industry regulations.
• Implement and manage retargeting and lookalike audience strategies to improve customer acquisition.
• Continuously optimize media placements and bids to ensure campaign efficiency and effectiveness.
• Provide regular reports on campaign performance with actionable insights for improvement.
• Stay updated on media trends, competitor activities, and the latest advertising technologies to maintain a competitive edge.
• Research Forex/CFD audience behaviors to refine targeting and channel strategies.

Requirements:

• 3+ years of experience as a Media Buyer or in a similar role, preferably within the Forex or financial services industry.
• Proven track record in managing budgets and delivering high ROI media campaigns.
• Strong negotiation and communication skills.
• Advanced analytical skills with proficiency in performance tracking tools.
• Expertise in audience segmentation, retargeting, and programmatic advertising.
• Proficiency in Google Analytics, Excel, and campaign management tools.
• Familiarity with affiliate platforms and CRM systems is a plus.
• Detail-oriented, proactive, and results-driven.
• Ability to manage multiple campaigns and meet tight deadlines.
• Passion for staying ahead of industry trends and best practices.

What We Offer:

• Competitive salary and performance-based incentives.
• 13th salary.
• Professional development and training opportunities.
• Collaborative and innovative team environment

To Apply:
Candidates should submit their resume, highlighting their relevant experience and achievements.

Join EC Markets and be part of our journey!