WHAT YOU’LL DO
As a Digital Media Buyer - Paid Social, you will be responsible for the launches, execution, and optimization of paid social campaigns across select agency accounts. This position will involve collaboration with people across all media, strategy, and account services teams. You will significantly contribute to the direction and overall health of the accounts in which you are involved.
- Launch and manage Paid Social Media campaigns across several agency client accounts
- Manage and optimize campaigns to meet and exceed clients’ KPI goals
- Prepare weekly reporting overviews and performance insights for each client account
- Think critically about clients’ business goals and recommend Paid Social initiatives to help achieve them
- Provide input and guidance around campaign planning, including requirements for success and optimal use of Paid Social for each client
- Provide creative and copy recommendations based on historical performance data
- Social platforms include, but are not limited to, Facebook & Instagram, TikTok, Snapchat, Pinterest, Reddit, and LinkedIn
WHAT YOU’LL NEED
- Bachelor’s degree or equivalent experience
- At least 2 years of experience managing paid social campaigns
- Additional experience with programmatic a plus
- Detail-oriented and excellent time management and organizational skills
- Full professional proficiency (written and spoken) in English
- Strong ability to multitask in a fast-paced environment
- Entrepreneurial spirit, strong work ethic, and proven track record for taking initiative
- Basic knowledge of Microsoft Excel (e.g., conditional statements, pivot tables, VLOOKUPs)
Pay: $20 - $35/hour based on experience
WHY DIRECT AGENTSInnovation & Growth- AI-Driven Innovation: Harness AI-powered workflows to optimize strategies and drive impactful results
- Future-Forward Tech: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions
- Career Development: Shape your path through mentorship, training programs, and direct access to leadership
- Industry Impact: Contribute to thought leadership and strategic initiatives that drive agency innovation
- Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity
- Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!
Top Skills
What We Do
Direct Agents is an independent, minority-owned digital marketing agency that specializes in performance-driven customer acquisition solutions. Founded by first-generation immigrants, Direct Agents celebrates its 19th year in business this year.
Our agency goes beyond the standard marketing toolbox through innovation in Paid Media, Enterprise SEO, Strategy, Amazon, Creative, Inclusive Marketing Strategy, Analytics, & Paid Social. Direct Agents is built to help clients achieve success through a diverse and passionate group of experts based in NYC, LA, and beyond.
We’re breaking the industry mold and leading with a diverse mindset. Here at Direct Agents, diversity isn’t just a buzzword, it’s in our DNA.
• 5x Winner of Crain’s Best Places to Work (2022, 2021, 2020, 2019, 2018)
• 42% Diversity
• 57% Female / Male ratio
• ‘WoDA’ is Direct Agents’ women powered employee resource group which works to pave the path to leadership for all women through monthly workshops
• ‘State of the World’ helps provide an open forum to discuss the social movements of our time and how we can have an impact on them
• Team and company-wide bonding events (ask us about our puppy breaks!)
• Opportunities to get involved with the community through mentorship and pro bono marketing services
• A work family that is as committed to its work as it is to having fun
Our culture offers more than just happy hours; we're fueled by excellence, collaboration, and growth opportunities. At Direct Agents, you are empowered to create your own career journey through cross-channel learning opportunities and mentorship. If you’re looking for a new role with space to directly influence the business and company culture, visit our Careers page and apply to become a “Shaper of Change!”
To learn more about our services visit www.directagents.com or email [email protected].
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